Dana White, the outspoken president of the Ultimate Fighting Championship (UFC), went to Stanford Graduate School of Business recently for an interview in front of MBA students. In the wide-ranging interview, he says why he likes Donald Trump, why fighting has universal appeal, and what he had the confidence to buy a company that has become a major success story.
His message: “Fighting is in our DNA, man. We get it and we like it.”
“In India, cricket is huge,” White told Stanford students. “I don’t know about you, but I don’t give a shit about cricket. And soccer is big all over the world. It’s not that big here. The list goes on and on of sports that work in other countries and don’t work in other countries. The one thing that I believe would work everywhere was fighting. it doesn’t matter what color you are, what country you’re from or what language you speak. Fighting is in our DNA, man. We get it and we like it. Thank God I was right.”
White also had plenty of praise for the Fox network, which broadcasts the UFC fights. “If anybody in here is even considering getting into the television business, you want to work for Fox,” he said. “They are young. They are smart and they are aggressive. I have been in the TV business for a long time and most of these guys are pompous, arrogant jackasses that you would never want to work for. Trust me.”