Best 40-Under-40 Professor Catherine Tucker
Mark Hyman Jr. Career Development Professor and Associate Professor of Marketing at MIT Sloan.
Institution: MIT, Sloan School of Management
Hometown: Oxford, United Kingdom
Marital status: Married to Alex, my high school sweetheart
Children: Cordelia and Elizabeth, who are 6-year-old identical twins, and a new daughter, who is eagerly anticipated in April.
PhD in Economics, Stanford University
BA in Philosophy, Politics and Economics, Oxford University
Courses currently teaching: Pricing, Marketing Management for the Senior Executive
Fun fact: I spent a year when I was 18 in a small village in central Java as an English volunteer and ballet teacher.
Professor you most admire: Tim Bresnahan, economics professor at Stanford University. He inspired me to study how technology shapes markets and, as a consequence, society.
Most memorable moment as a professor: Being the first woman to make tenure as a Marketing Professor at MIT
“If I weren’t a B-school professor…” I love what I do, but if I were forced to pick another job, I would like to be a perinatologist.
Prof. Tucker’s simple, effective examples and witty sense of humor keep her oversubscribed classes engaged throughout her lectures. She also casually volunteers unsuspecting students to help illustrate and clarify concepts. It’s difficult to sit through her lectures without laughing. Prof. Tucker doesn’t grade attendance, but her classes are always full.
-Harvey Xiao, MIT Sloan, 2014 MBA candidate
It’s a bold move to post course evaluations online. Unless you’re MIT Sloan’s Catherine Tucker. Then, your reviews read like this: “Excellent class. Exceptionally well taught. Clear, concise, enthusiastic presentation.” “Awesome.” “Love the props and in class guests.”
Her outstanding class evaluations have not gone unnoticed. Tucker, who teaches MIT’s Pricing elective and Marketing Management for the Senior Executive, was voted the B-school’s “Teacher of the Year” in 2014, an honor she was nominated for three times previously. In 2013, she received the Jamieson Prize for Excellence in Teaching.
Rave classroom reviews aside, the Oxford-native has collected a trophy-shelf of academic accolades for her research, including the Garﬁeld Economic Impact Award for her work on electronic medical records and the National Science Foundation CAREER Award for her work on digital privacy.
She’s also given talks about online privacy before the European Union’s Future of Privacy Forum and the U.S. House of Representatives’ Energy and Commerce Committee. Somewhere between teaching and researching this mother of six-year-old twins (with another on the way), squeezes in her associate editor role with Management Science and a research associate position with the National Bureau of Economic Research.
Catherine Tucker is among “The World’s 40 Best B-School Profs Under the Age of 40“