Best-Selling Textbooks For MBA Students

THE BEST SELLING TEXTBOOKS FOR MBA STUDENTS

Top Selling MBA TextbooksAuthor2010 Sales(News & Used)Unit Sales

(New & Used)

1. Financial Management: Theory & Practice (12th Edition)Eugene Brigham & Michael Ehrhardt$984,4535,469
2. Investments (8th Edition)Zvi Bodie & Alex Kane$900,7504,774
3. Financial Management: Theory & Practice (13th Edition)Eugene Brigham & Michael Ehrhardt$627,7232,947
4. Financial Accounting for MBAs (4th Edition)Peter Easton, John Wild, Robert Halsey & Mary Lea McAnally$551,2803,283
5. Principles of Corporate Finance (10th Edition)Richard Brealey, Stewart Myers & Franklin Allen$303,8631,418
6. Investment Analysis and Portfolio Management (9th Edition)Frank K. Reilly & Keith C. Brown$295,6801,439
7. Principles of Corporate Finance (9th Edition)Richard Brealey, Stewart Myers & Franklin Allen$258,0361,503
8. Corporate Finance (8th Edition)Stephen Ross, Randolph Westerfield & Jeffrey Jaffee$216,8101,408
9. Corporate Finance: Core Principles & Applications (2nd Edition)Stephen Ross, Randolph Westerfield, Jeffrey Jaffee & Bradford Jordan$201,5471,296
10. Statistics Data Analysis & Decision Modeling (4th Edition)James R. Evans$139,114958

Source: Bowker. Total sales for fiscal 2010 ending June 2, 2011. Sales are vvastly understated because the data is only from 70% of bookstores that sell textbooks. Not included are sales direct from publisher to for-profit institutions, online sales from Amazon, digital sales, or custom or course pack sales of chapters. Total sales of these books can be three to four times the Bowker numbers.

About The Author

John A. Byrne is the founder and editor-in-chief of C-Change Media, publishers of Poets&Quants and four other higher education websites. He has authored or co-authored more than ten books, including two New York Times bestsellers. John is the former executive editor of Businessweek, editor-in-chief of Businessweek. com, editor-in-chief of Fast Company, and the creator of the first regularly published rankings of business schools. As the co-founder of CentreCourt MBA Festivals, he hopes to meet you at the next MBA event in-person or online.