Stanford GSB | Mr. Seller
GMAT 740, GPA 3.3
Cornell Johnson | Mr. Government Consultant
GMAT 600, GPA 3
Chicago Booth | Mr. Space Launch
GMAT 710, GPA 3.0
Tuck | Mr. Recreational Pilot
GRE 326, GPA 3.99
Yale | Ms. Biotech
GMAT 740, GPA 3.29
INSEAD | Mr. Media Startup
GMAT 710, GPA 3.65
Kellogg | Ms. Clean Tech
GMAT 690, GPA 3.96
MIT Sloan | Ms. MD MBA
GRE 307, GPA 3.3
Tuck | Mr. Winning Team
GMAT 760, GPA 7.95 out of 10
Harvard | Mr. Research 2+2
GMAT 740, GPA 3.96
London Business School | Mr. Investment Finance
GMAT 750, GPA 2.2
Harvard | Mr. Renewable Energy Investing
GMAT 740, GPA 4.0
NYU Stern | Mr. Long Shot
GRE 303, GPA 2.75
Darden | Ms. Teaching-To-Tech
GRE 326, GPA 3.47
Kellogg | Ms. Kellogg Bound Ideator
GMAT 710, GPA 2.4
Wharton | Ms. PMP To MBA
GMAT 710, GPA 3.72
Kellogg | Mr. Sales Engineer
GMAT 740, GPA 3.00
Stanford GSB | Mr. LGBTQ
GMAT 740, GPA 3.58
Duke Fuqua | Mr. 2020
GMAT 630, GPA 3.92
MIT Sloan | Mr. Generic Nerd
GMAT 720, GPA 3.72
Cambridge Judge | Mr. Versatility
GMAT 680, GPA 3.6
Harvard | Mr. Hustler
GMAT 760, GPA 4
Chicago Booth | Mr. M7 Aspirant
GMAT 760, GPA 3.79 / 4.00
Harvard | Mr. Low GPA Product Manager
GMAT 780, GPA 3.1
HEC Paris | Mr. Indian Journalist
GMAT 690, GPA 2.8
Tepper | Mr. Family Biz
GRE 329, GPA 3.46
Stanford GSB | Just Jim
GRE 335, GPA 3.99

UNC Debuts iPhone & iPad MBA Apps

Screen Shot 2013-09-25 at 7.07.27 AMPerhaps the only surprise is that it hasn’t happened earlier. The University of North Carolina’s Kenan-Flagler School today (Sept. 25) introduced what it calls “The MBA App,,” a new iPad and iPhone application for prospective MBA students.

The school is calling it “the first MBA admissions app designed to assist prospective students in the complex decision-making process of whether to pursue an MBA degree and identify the right program for them. The MBA App provides tools and insights to evaluate the right time to pursue an MBA, calculate its return on investment, and develop a plan to finance it.”

Prospective students can use the app to apply to Kenan-Flagler’s MBA program, according to a spokesperson. A click on the “apply” button takes users to a form similar to the one on the school’s website to begin the application process and create an account. There also are videos and stories about students.

Key “pain points” surround the decision to pursue an MBA, said Sherry Wallace, MBA admissions director at UNC Kenan-Flagler, in a statement. “Our admissions team listened to the issues that prospective students pondered, and then developed useful information that helps them address those questions and provides valuable information about the process.”

“The MBA App offers tremendous utility to anyone considering an MBA, not just those considering our program,” added Michael Schinelli, chief marketing officer at UNC Kenan-Flagler. “The best thing is that it offers prospective students the unique insights and expertise of a seasoned admissions team at a leading global business school.”

Kenan-Flagler said the MBA App is part of a broader strategy to develop a powerful mobile presence which engages different groups across the UNC Kenan-Flagler community, such as the digital alumni magazine, UNC Business. The school also plans to release an Android version of The MBA App.

A free download of The MBA App is available in the Apple App Store.

About The Author

John A. Byrne is the founder and editor-in-chief of C-Change Media, publishers of Poets&Quants and four other higher education websites. He has authored or co-authored more than ten books, including two New York Times bestsellers. John is the former executive editor of Businessweek, editor-in-chief of Businessweek. com, editor-in-chief of Fast Company, and the creator of the first regularly published rankings of business schools. As the co-founder of CentreCourt MBA Festivals, he hopes to meet you at the next MBA event in-person or online.