Best Free Business MOOCs In July by: Jeff Schmitt on July 01, 2017 | | 18,820 Views July 1, 2017 Copy Link Share on Facebook Share on Twitter Email Share on LinkedIn Share on WhatsApp Share on Reddit Technology has become the most disruptive force in business. Harvard Business Schoolās Clayton Christensen was among the first to recognize the potentially devastating power of technology in The Innovatorās Dilemma, a wake up call published at the dawn of the internet age in 1997. This dilemma, Clayton explains, stems from an incumbentās focus on organizational structure and core competencies, which drive resources into high volume areas designed to maximize revenue. Even more, the internet eases the path for upstarts to enter markets and quickly challenge incumbents on a global scale. How can established players survive when the field is increasingly stacked against them? Thatās the question answered by Hank Lucasā Surviving Disruptive Technology MOOC, which opens on July 10th. Sponsored by the University of Maryland, where Lucas is a long-time professor of information systems in the Robert H. Smith School of Business, this MOOC explores why great businesses turn sour in the face of disruptive technology ā an instrument that he defines as āso compelling that people abandon current technologies and flock to the new one.ā Surviving Disruptive Technology is one of this monthās headliners, which boasts several inviting options in management. The University of Michigan is offering another round of Leading Teams, co-taught by Scott DeRue, the Dean of the Ross School of Business. Wharton also returns with another edition of The Power of Team Culture, which looks at organizations from their historical roots and mission to the personalities who set their unwritten expectations. At the same time, the University of Virginia is sponsoring Managing An Agile Team, which looks at agile principles in terms of allocating resources and managing processes. FREE COURSES THIS MONTH FROM WHARTON, RICE & STANFORD Those arenāt the only MOOCs certain to take professionals out of their comfort zones. Afraid of finance? You can choose Finance for Non-Finance Professionals from Rice University. Need to brush up your quant skills? Donāt worry, Wharton has you covered with Introduction to Financial Accounting. Unsure about the competitive landscape youāre facing? Take your pick from courses ranging from Advanced Competitive Strategy to Anticipating Your Next Battle In Business and Beyond, or even Stanfordās Game Theory.Ā If youāre looking to break into philanthropy, you wonāt find a better guide than Stanfordās Giving 2.0, which shows you how to allocate your dollars to maximize your impact. Each of these MOOCs offers a deep dive into an important business issue. In Lucas’ disruptive course, for example, you will learn that every company is at risk; no venture can escape the reach of eCommerce. In some cases, companies will compete directly against upstarts looking to build share. To survive, others will forge partnerships with asymmetrical threats like comparison sites to reach an audience that is increasingly steering away from company sites. However, many take a middle road, believing, in Lucasā words, that their firmsā ālongstanding success made them unsinkable.ā Unfortunately, such history often feeds denial or (at minimum) a resistance to change from a entrenched bureaucracy. Whatever half measures are taken, however, only staves off the inevitable. Take Kodak, which eventually declared bankruptcy after losing more than 100,000 employees when film gave way to digital photography. At its peak, Blockbuster maintained over 8,000 stores, making it a real estate venture as much as an entertainment distributor. Despite warning signs in the mid-90s that digital could someday upend the movie and game rental market, Blockbusterās leadership rationalized that such changes were years away. They were wrong, as Netflix seized the high ground that Blockbuster ceded. As a result, Blockbuster filed for bankruptcy in 2010, shuttering over 90% of its stores a decade. Kodak and Blockbuster are just two of the cases that Lucas shares in his course to illustrate the disruptive power of innovation. Lucas also looks at how social media is re-writing the rules in how consumers interact with companies. He also looks at how technology has completely re-shuffled the publishing and news industry models, along with how the U.S. Postal Service, a public entity, is faring against more successful technology-driven rivals like UPS and FedEx. The course concludes with students weighing potential solutions ranging from staking out new market positions to driving internal changes that produce more proactive and open-minded employee cultures. To learn more about these courses ā and many more ā click on the links below. MARKETING What’s Your Big Idea / July 3 / University of North Carolina Anticipating Your Next Battle, in Business and Beyond / July 3 / HEC Paris Advanced Competitive Strategy / July 10 / Ludwig-Maximillians-UniversitƤt MĆ¼nchen (LMU) Channel Management and Retailing / July 3 / IE Business School Game Theory / July 17 / Stanford University and the University of British Columbia MANAGEMENT Surviving Disruptive Technologies / July 10 / University of Maryland Leading Teams / July 3 / University of Michigan Power of Team Culture / July 7 / Wharton School Managing An Agile Team / July 3 / University of Virginia Leadership in 21st Century Organizations / July 10 / Copenhagen Business School Managing the Organization: From Organizational Design to Execution / July 5 / University of Illinois Be a Leader, Develop a Leader / July 31 / Case Western Reserve NON-PROFIT MANAGEMENT Giving 2.0 / July 10 / Stanford University Introduction to the Nonprofit Sector, Nonprofit Organizations, Nonprofit Leadership and Governance / July 3 / State University of New York Social Business Model and Planning for Social Innovation / July 3 / Copenhagen Business School FINANCE Finance for Non-Finance Professionals / July 17 / Rice University Behavioral Finance / July 3 / Duke University Introduction to Financial Accounting / July 10 / Wharton School Economics of Money and Banking: Part 1 / July 17 / Columbia Business School ADDITIONAL COURSES Continue ReadingPage 1 of 21 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 Questions about this article? 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