Meet the MBA Class of 2024: Giuliana Fonseca, Ivey Business School

Giuliana Fonseca

Ivey Business School at Western University

“Determined, just, amiable person, eager for growth, constantly seeking progress, open to new ventures.”

Hometown:  Lima, Peru

Fun Fact About Yourself: VP of the Wine & Culinary Club. During Covid-19, I managed to grow hydroponic strawberries, spinach and lettuce without having previous experience.

Undergraduate School and Major:  Pontificia Universidad Catolica del Peru – Major: Bachelor of Management

Most Recent Employer and Job Title: Governance, Risk and Compliance Assistant

How has the case method enriched your learning? The case method offers several advantages to an MBA student. The most important, in my opinion, are Real-world application, Holistic understanding, Decision-making skills, and Exposure to diverse industries:

Real-World Application: Case method showcase actual business scenarios so that students can apply their theoretical learning to real-world difficulties.

Holistic Understanding: Cases include a range of corporate functions, encouraging a thorough comprehension of how various organizational divisions interact.

Decision-Making Skills: Students develop their critical thinking and problem-solving skills by learning to examine complicated problems, come to informed conclusions, and defend their decisions.

Exposure to a Wide Range of Industries: Case studies cover a broad spectrum of businesses, exposing students to a diversity of business models and situations.

Aside from classmates and cases, what part of the school’s MBA programming led you to choose this business school and why was it so important to you? Ivey Business School was my top choice for a number of convincing reasons. First and foremost, I chose them because of their renowned case approach of instruction. The case method, in my opinion, provides a hands-on and immersive learning experience that enables me to apply academic information to actual business situations. My goals to become a successful corporate leader are perfectly aligned with the focus on critical thinking, problem-solving, and decision-making.

Ivey also appealed to me because of their recruiters’ kind and individualized manner. I felt respected as a person throughout the application process, and the conversation did not feel like a routine business transaction. This attention to detail gave me faith that Ivey cares about its students beyond the admissions process and promotes an environment that is supportive and collaborative.

I additionally wholeheartedly concur with Ivey’s cooperative values. I believe that cooperation and support from others are key to achieving success as a group. Ivey’s emphasis on cooperation is consistent with my opinion that collaboration fosters a more inclusive and fulfilling educational experience rather than encouraging fierce competition between the students. I am excited to be a part of a school where students foster one another’s development.

Describe your biggest accomplishment in your career so far: Being accepted in the number one business school of Canada

Describe your biggest accomplishment as an MBA student so far: Being nominated for Poets & Quants by my fellow classmates

Where is your favorite hang-out in London (Ontario)? Why do you (or your classmates) gravitate there? Barnies Love the Patio during sunny days for the energy it transmits.

What do you hope to do after graduation (at this point)? Get a job that challenges me, but I also enjoy.

What did you do during the application process that enabled you to get accepted into Ivey? Research the program methodology and Ivey’s culture. I prepared a personal statement and share candidly my goals and dreams to the recruiter.


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