MBA Essay Tips That Get You In – Straight Talk From A Former Adcom Insider by: John A. Byrne on June 19, 2025 | 113 Views June 19, 2025 Copy Link Share on Facebook Share on Twitter Email Share on LinkedIn Share on WhatsApp Share on Reddit Not sure how to make your MBA essays stand out? In this candid and tactical conversation, Poets&Quants’ John Byrne sits down with Fortuna Admissions Director Emma Bond to unpack exactly what it takes to write standout essays that resonate with the admissions committee. Emma – former Senior Admissions Manager at London Business School and a Poets&Quants #1 MBA admissions coach with a perfect 10/10 rating – offers a masterclass in: Why essays are the most personal – and powerful – part of your application How to uncover the stories that set you apart What top schools are really looking for in your essays How to avoid common pitfalls like vagueness, fluff, and generic goals Why vulnerability, specificity, and structure are your best tools From HBS to INSEAD, Wharton to LBS, these insights apply across the board. If you’re gearing up to apply, now’s the time to get strategic. Want one-on-one feedback on your MBA game plan? Book a free consultation: https://www.fortunaadmissions.com © Copyright 2025 Poets & Quants. All rights reserved. This article may not be republished, rewritten or otherwise distributed without written permission. To reprint or license this article or any content from Poets & Quants, please submit your request HERE.