July 24, 2025 Hosted by Poets&Quants and Fortuna Admissions Writing a compelling MBA application essay is one of the hardest – and most critical – parts of the admissions process. In this exclusive Poets&Quants live webinar in partnership with Fortuna Admissions, you’ll learn: What admissions committees really want to read How to choose the right stories to tell – and how to tell them How to avoid common pitfalls and clichés Essay strategies for top schools like HBS, Stanford GSB, Wharton & more Live Q&A with Fortuna’s expert coaches Speakers: Matt Symonds, Fortuna Director, business education industry expert & columnist for Forbes, The Economist, BusinessWeek, and the BBC Maren Savage, Fortuna Coach, Stanford GSB Alum & former GSB Admissions File Reader Sharon Joyce, Fortuna Coach & former Berkeley Haas Associate Director of Admissions Melissa Joelson, Fortuna Coach & former INSEAD Communications Director This is the first in Fortuna’s three-part masterclass series on acing your MBA application. Coming up next: How to nail your recommendation letters – July 31st – Register Here How to nail your resume and application form – August 7th – Register Here We hope to see you on July 24th. Don’t miss this opportunity to strengthen one of the most important components of your MBA application. Event Start Date: 07/24/2025Event End Date: 07/24/2025Event Start Time: 12:00 pmEvent End Time: 1:00 pmEvent Time Zone: EST (UTC -5)Find out more or register here