William Kotas

Expert Coach

Fortuna Admissions

United States

Net Promoter Score: 9

Consultant Bio

William brings extensive marketing, consulting and international experience to MBA admissions coaching, having worked throughout the Americas and Europe on projects in English, Spanish and Portuguese.

William’s involvement with Kellogg never paused upon his graduation from Northwestern’s fulltime MBA program in 1986. William served as a Director at the school, and was honored as Kellogg’s alumni volunteer of the year in 2011 following two decades as an admissions interviewer and alumni community leader in Peru, Brazil and South Florida. While representing his alma mater throughout Latin America, William met individually with hundreds of executives considering MBA studies, offering them unique insight into what Kellogg and competing top-tier programs seek in candidates. Since returning to Miami in 2016, William has focused on MBA admissions coaching, helping clients gain acceptance to a number of prestigious schools.

William earned a dual BA from Ohio University, and recently completed a year-long professional coaching program at the University of Miami. He continues as a very active alumni community leader, serving on the Kellogg and Northwestern alumni club boards in South Florida and frequently attending conferences in Evanston.

Company Information

Fortuna Admissions possesses unique insider knowledge of how admissions committees work, because we have been the gatekeepers in the admissions offices of top business schools. Our entire team comprises of former business school professionals from top-tier institutions including Wharton, INSEAD, Harvard Business School, Stanford GSB, London Business School, Chicago Booth, NYU Stern, Duke Fuqua, IE Business School, and UC Berkeley Haas.

We have personally reviewed tens of thousands of applications from candidates all over the world. We have also shaped admissions policy, devised the application processes, and had the final say on who got in. We know the inside track – what goes on behind the closed doors of admissions committees, how your candidacy will stand up versus the competition, and how you can best maximize your chances of gaining a coveted place in a top MBA program.

Our experience and passion for coaching gives you a level of MBA admissions insight that you won’t find anywhere else. And with our passion for coaching, we can help you bring out the best in yourself so you truly shine in your application and interviews.

Menu of Services and Associated Costs

Fortuna Admissions offers two packages: Comprehensive School Packages (CSP) & Premium School Packages (PSP).

The Comprehensive and Premium School Package services both include:

Goal Development
Target School List
Application Strategy
School Interaction Strategy
Recommender Strategy
Essay Editing
Resume Review
Biodata/Application Forms Review
Interview Coaching
Decision Management

Comprehensive School Package (CSP): You will work with a dedicated expert coach throughout the entire process, from goal development right through to interview coaching and decision management, with input from our resume specialists and a mid-point review of your entire application by one of our former admissions directors. Our Fortuna coaches have held senior positions at the world’s best MBA programs and are uniquely qualified to help you maximize your chances of gaining a coveted place in a top MBA program.

Premium School Package (PSP): In addition to working with an expert coach, the Premium School Package includes tailored guidance by one of our former admissions directors at critical stages of the application process.

Special Package Rates:

One-School Package: $4,925 (CSP) / add $1,400 (PSP)
Two-School Package: $6,425 (CSP) / add $1,800 (PSP)
Three-School Package: $7,775 (CSP) / add $2,200 (PSP)
Four-School Package: $9,125 (CSP) / add $2,600 (PSP)
Five-School Package: $10,475 (CSP) / add $3,000 (PSP)

Other Services: We also offer other “á la carte” options such as: Early Stage MBA Planning, MBA Resume Review, Admissions Directors’ Evaluation, MBA Interview Prep, MBA Waitlist Strategy, Rejected MBA Application Strategy, and Hourly Consulting.

Please visit our website for more information and pricing.

Location: United States

Email: info@fortunaadmissions.com

Website: http://www.fortunaadmissions.com

Location: United States

Email: info@fortunaadmissions.com

Website: https://fortunaadmissions.com

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P&Q Consultant Reviews

  • My Lifeline To Sanity
    5 days ago
    If I could give Willie 10 stars in this review I would, but as he taught me we need to make the best of what we got. I had a very short window of opportunity to get my applications over and done and very high expectations over where I wanted to go to school. I knew it would be hard but I can honestly tell you that without Willie I would have committed murder before even delivering 1 competent application. With Willie you don’t only get a consultant you get someone that will die on the line so that you get your best shot possible at your dreams; he is like the Mary Poppins of MBA applicants. And the fact that I got accepted everywhere we applied ...
    Read the full review
    Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Incredibly Helpful And A Fundamental Part Of My Success
    3 months ago
    I was an optimistic applicant, but having grown up in the Dominican Republic and very much isolated from the MBA culture and peer applicants, I did not grasp the level of detail top programs asked of applicants. Willie helped me choose my target schools, craft my story and highlight the parts of my profile that would stand out in my applications while mitigating aspects that were weaker. I ultimately received admits from my two top choices, one of them a member of the M7. I will be forever thankful for his patience and thoughtful advice.
    Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.
  • More Than A Consultant
    4 months ago
    I interviewed numerous MBA Consultants and Willie stood out from the rest. While most consultants said I would be a great fit for the programs I was interested in, Willie started by understanding who I am and asked questions that ultimately rearranged my top schools. Applying to an M7 school can be stressful, but Willie guided me through the process and helped me present my best self. His confidence in me was absolutely a difference-maker throughout the application process and especially during the interview.
    Rob Huffmaster
    EMBA Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Fantastic Essay Advice, Great Mentor
    8 months ago
    Willie was fantastic from the start and provided genuine, thoughtful advice that reflected who I was as a candidate -- it dug deeper into reflecting who I was as a person and what I had to offer as a candidate. He knew the ins & outs of what AdCom was looking for and provided real, actionable advice. Was admitted -- recommend Willie for any M7 application
    Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Great Advisor
    1 year ago
    Willie is a terrific guy to work with. He’s prompt and gives honest candid feedback. Being an Indian candidate, for me, he made the key difference in getting stood out from the Indian male applicant pool that is immensely competitive. Strongly recommend him for getting multiple M7 admits.
    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Great Admissions Adviser
    1 year ago
    Willie was a tremendous advisor during the stressful business school application process. Willie gave me the feedback that friends and family couldn't or wouldn't. I was applying as a traditional consultant applicant and felt well prepared for the application process, but asked Willie to help review my essays. I am confident that he provided the guidance that made a difference for me getting into Wharton and Kellogg. I would highly recommend him to anyone applying to M7 business schools.
    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Master Consultant
    1 year ago
    I shopped several potential consultants and it was evident from day one that Willie understood my non-tradition story better than anybody. He listened, asked great questions, and offered how to best position myself as an applicant. His insights consistently blew me away and I’m confident that he was the difference-maker than enabled me to gain acceptance into HBS and other top programs with scholarships. I owe him tremendously and without question, my time with Willie is the best investment I have ever made.
    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Outstanding Adviser & Essay Consultant
    2 years ago
    Willie went above and beyond in his support and consultation during my application process. He was very easy to work with and would provide both granular edits as well as high-level suggestions in a timely manner. For me, Willie provided the perfect amount of guidance and consultation.
    Nick Hughes
    MBA Class of 2021 Admit
    All reviews are independently verified by Poets&Quants staff.
  • A Consultant & Mentor
    2 years ago
    Over the course of my application cycle, it became apparent that Willie truly cared about his clients. Beyond taking the time to answer my questions and concerns at any hour of the day, Willie proactively checked in on me and made an effort to get to know me. In doing so, he was able to help me strengthen my applications from a personal perspective and help me tell my story the way that best fit my MBA aspirations.
    Class of 2019 Admit
    All reviews are independently verified by Poets&Quants staff.