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About the Program
Students in the University of Cincinnati Lindner College of Business Master of Science in Marketing program learn the skills, knowledge and behaviors needed to become world-class marketers. As the city of Cincinnati is home to Fortune 500 companies such as Procter & Gamble, Kroger and Macy’s, students have the unique opportunity to learn from the world’s top marketers and to work on real-world projects for clients such as Procter & Gamble, Johnson & Johnson and General Electric. The University of Cincinnati Master of Science in Marketing faculty are world-leading thinkers and researchers in the fields of consumer behavior and market insights and they challenge students to reach new levels of marketing expertise in areas ranging from quantitative and qualitative research to branding and advertising to marketing strategy and innovation.
Program Format and Schedule
A total of 32 credit hours (16 core credit hours and 16 elective credit hours) are required to graduate from the University of Cincinnati Master of Science in Marketing program. Full-time students can complete the program in as few as 9 months. Flexible part-time program options are available as well.