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Britt Williams Baker

Senior Instructor

Career Protocol


United States

Consultant Bio

Hi, I’m Britt. As a professional development coach, I help my clients (mostly pre-MBA) uncover their defining characteristics, their deepest values, and their future desires so that they can make choices they are proud of and get what they want out of their lives and careers. I love hearing people’s stories, and I believe everyone has a unique perspective to tell. Working with me means you’ll be more self-aware, self-confident, and excited about whatever you’re doing next.

After undergrad at Georgetown and my MBA at HBS, I worked in the Bay Area start-up scene. I led a licensing business and managed 200 client relationships for a fast-growing food tech company. Before business school, I spent three years at Monitor Deloitte working in strategy consulting for clients across pharmaceutical, industrial, consumer products, and non-profit industries. Whether you’re just starting to think about an MBA or know exactly where you want to go, I would love to help you through the process.

Company Information

OK you’re smart, so you’ve probably read a lot of these. Here’s how we’re the same as some admissions consultants out there: in our elite school packages, we touch every single part of your application for your target schools as many times as we need to until the finished product inspires both you and us. We bring over a decade of expertise to bear, and we do all of this on a predictable timeline. Much more interesting, though, is what makes Career Protocol different. We’re not really consultants. We’re teachers. Career Protocol is a Professional Development Firm.

We think the MBA application process is a golden opportunity to uplevel your professional profile and executive skillset BEFORE you take the leap into the MBA. So instead of simply editing your essays, we use the MBA application as a training ground for new capabilities that will last you a lifetime.

Menu of Services and Associated Costs

Think of the Irresistible MBA Application Package (as we call it) as a nearly year-long course in executive-level self-awareness, communication, and relationship building skills tailored to your needs and experiences. We work with you on every aspect of the MBA application not only to maximize your chances of success but also to uplevel your executive skillset in the process. Your Career Protocol Instructor will teach you how to explore your values, tell epic stories, and build genuine relationships with your fellow humans in everything you do (yes, even when you’re just writing an MBA application!) so that you can have the impact you want to have in your career. Imagine how empowered you’ll feel the first day of class knowing that you used the whole year prior to your MBA building key leadership skills with an experienced teacher by your side.

If you want someone to edit your essays, work with friends and family. If you want to transform your ability to stand out for the rest of your career as the bright shiny unicorn* you are, work with us.

*We mean unicorn in the one-of-a-kind-unique sense, not in the instagrammy** rainbow sense.
** We do like instagrammy rainbow unicorns, tho. Especially the cupcake kind.

The fun doesn’t stop. We’ve got…

  • The Interview Hero Coaching Program
  • YOMO: You Only MBA Once (AKA Your Guide to Getting Your Best MBA Internship), and
  • How to Be the Smartest Person in the Room (AKA The Consulting Case Interview Hero Program)


These are all affordable group coaching programs to help you target and get the internship and post-MBA job you really want, while – of course – building your professional skillset every step of the way.

Location: California, United States



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P&Q Consultant Reviews

  • Britt is Absolutely Incredible!
    2 months ago
    Britt was phenomenal every step of the way in getting my application to be the best it could be. She spent countless hours upfront carefully listening, brainstorming and helping me craft my story based on my personal and professional experiences. Once that was locked in, she helped with many (MANY) revisions of the essays to make sure that every sentence played a role in shedding new light on my overall story. I particularly appreciated Britt's flexibility to work around my travel-heavy schedule to find times that were convenient for me...and probably not so convenient for her. Once I received my interview, Britt quickly scheduled a mock interview and spent a significant amount of time providing invaluable feedback on everything from my speaking cadence/intonation to which of ...
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    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
    3 months ago
    Britt was a trusted advisor, an encouraging cheerleader and a supportive friend throughout the entire application process. Although I haven’t met Britt in person, she was very straightforward and provided honest feedback. All our communications were done through Zoom or email. Zoom was a great tool (Britt is in SF and I am in East Coast) for us to communicate. With the Irresistible MBA Application Package, I received help on school selection, essays, and interviews. After an initial telephone chat, Britt had a two-hour “get-to-know-me” session with me and this session proved to be mutually beneficial. I really appreciated the short 2-business day turnaround time — reliable, and I managed to plan my schedule. It also forced me to work quickly, and hence received Britt’s ...
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    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Britt is amazing!
    3 months ago
    Britt was truly amazing to work with! Applying to business school is a lot of work and can be really stressful at times. Britt was the perfect guide in leading me through the process.  Before working with Britt, the task of writing out a personal statement was daunting. In my first hour of working with Britt, she helped me reflect to find the story that I wanted to tell. More importantly, I discovered this process could be fun when working with someone who cares and exudes positivity. As we continued to work together, she challenged me to reflect deeply and to stay true to myself and my voice. And, when I was feeling stressed out, she was a cheerleader to keep me on positive and help ...
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    Jon Leopold
    MBA Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Britt Rocks
    3 months ago
    Britt was a wonderful coach, cheerleader, and friend throughout the application process. She is great at digging deeper into experiences and helping with self-reflection. She even saw things in my story that were more interesting than I thought they would be. No matter how I felt going into our calls, I always felt calmer and more confident afterward. Britt was the perfect person to help make a very daunting process less intimidating. By the end, I really felt at peace knowing that I'd put my best foot forward, and I ended up with over $500,000 in scholarship money! I would definitely recommend working with Britt to anyone who wants to walk away from the application process with no regrets.
    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Britt is an Absolute Legend
    4 months ago
    As someone who probably had more resources than the typical applicant (strong network of applicants and alumni, firm sponsorship, etc.) I couldn't have done it without Britt's help. The process is already challenging, but Britt helped give me the confidence to get through it all, especially with some personal tragedies in the midst of it all. Big picture: I picked Career Protocol because of 1. Angela and Britt are fun and lighthearted, and incredibly supportive (I could tell immediately from our first call), and 2. their approach to consulting is to teach you how to take these skills (resume writing, storytelling, interviewing, etc.) with you forever on your career path rather than just on these applications. Some details: Resume editing was fantastic (I hate that I'll ...
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    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Britt- You Rock!
    4 months ago
    Britt was integral to my business school application process and I couldn’t have done it without her! After having introductory calls with multiple potential consultants, I chose Britt because she was enthusiastic, positive and upbeat, but also constructive and honest. I felt like she would be my partner, advisor, and cheerleader along the way- something I didn’t get from others. And I was right! Britt helped me get started right away, providing a roadmap of the steps to complete. The wealth of resources she provided helped me make progress at my own pace, while she provided guidance every step of the way. Britt was most integral to helping me craft my essays- really pushing me to dig into my history and helping me write an ...
    Read the full review
    Class of 2022 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Britt is the Best!!
    9 months ago
    Britt was absolutely the best person that I had on my team during my business school application process. She was a cheerleader and partner more than just an admissions consultant, and this made all the difference to me!! You cannot go wrong working with Britt and Career Protocol. She supported me end to end with my applications – right from identifying the right schools, to appropriate recommenders. I was relatively late to the process itself and was also overwhelmed with work during the time. Britt helped me break it down to smaller chunks so that it was more manageable and also set deadlines for different tasks. And it was not just about the applications. She gave me tons of interview prep and practice, and we went ...
    Read the full review
    Class of 2021 Admit
    All reviews are independently verified by Poets&Quants staff.
  • I Wouldn't Have Gotten into HBS Without Britt!
    10 months ago
    When I was exploring options for which MBA admissions consultant to go with, I stumbled across Career Protocol. After an introductory call with Angela and Britt, I knew I wanted to work with Career Protocol. Britt and I worked extensively to distill highly technical language into terms that a high school student would understand, which helped convey the impact of my accomplishments very well. It took a lot of edits for the essay and the resume to get to that simplified state and Britt was very patient throughout the whole process. I loved how Britt could convey very incisive feedback on my essays and resume without demotivating me. She kept to timelines and never missed a deadline. On the interview prep call, Britt asked organic ...
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    Class of 2021 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Best Part Of The Application Process!
    10 months ago
    Applying to Business School is a difficult, time consuming and intensive process but working with Britt was the best decision I made. My biggest regret is that I didn't start working with her sooner! I initially sought out help from Career Protocol for accountability with deadlines and help with essays. I had struggled to get an acceptable GMAT score and so was behind when it came to applications and essays. Britt helped me with all that and more, even with a less than ideal timeline! I could not have survived applying to schools without Britt's encouragement and guidance. I struggled with writing my first application essay but Britt nudged me to get going and then as we worked through draft after draft she provided the perfect ...
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    Elizabeth Sofranek
    MBA Class of 2021 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Thank You, Britt!
    10 months ago
    I originally wanted to work with an Admissions Consultant to keep me on track with deadlines. Britt and Career Protocol, however, went far beyond keeping me on track. Britt taught me to push beyond the surface with my essays and get to the deeper, more meaningful points that would further separate me from other candidates. She armed me with a knowledge and appreciation of self-reflection, a process that though difficult, is critical throughout both this process and one’s career. I have walked out of this experience more confident in my unique abilities and strengths and aware of my areas of growth, both of which will serve me well as I start school next fall at my first choice program. If I could emphasize anything about Career ...
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    Class of 2021 Admit
    All reviews are independently verified by Poets&Quants staff.