Patty Keegan


Fortuna Admissions


United States

Consultant Bio

Patty brings 30 years of experience in MBA admissions, marketing, and student life, most notably as Associate Dean for Chicago Booth’s EMBA program. She has admitted and connected with thousands of MBA students throughout their educational journeys. Most recently, Patty served on the Admissions Committee for Stanford GSB’s MSx program.

Patty was instrumental in expanding the Booth EMBA program globally, opening campuses in Europe and Asia. She traveled extensively to recruit applicants and partnered with colleagues from top business schools to promote the EMBA experience. She is the recipient of the highest award from the Executive MBA Council and has been a featured speaker at EMBA Council, GMAC, and AACSB conferences.

Patty earned an MS in Adult Education, a BA in American Studies from the University of Notre Dame, and completed multiple Chicago Booth Executive Education courses.

Company Information

Fortuna Admissions possesses unique insider knowledge of how admissions committees work, because we have been the gatekeepers in the admissions offices of top business schools. Our entire team comprises of former business school professionals from top-tier institutions including Wharton, INSEAD, Harvard Business School, Stanford GSB, London Business School, Chicago Booth, NYU Stern, Duke Fuqua, IE Business School, and UC Berkeley Haas.

We have personally reviewed tens of thousands of applications from candidates all over the world. We have also shaped admissions policy, devised the application processes, and had the final say on who got in. We know the inside track – what goes on behind the closed doors of admissions committees, how your candidacy will stand up versus the competition, and how you can best maximize your chances of gaining a coveted place in a top MBA program.

Our experience and passion for coaching gives you a level of MBA admissions insight that you won’t find anywhere else. And with our passion for coaching, we can help you bring out the best in yourself so you truly shine in your application and interviews.

Menu of Services and Associated Costs

Goal development. Candidacy positioning. Interview coaching. Designed to guide you carefully through the entire application process, our MBA packages draw on our team’s industry expertise as former Directors and Associate Directors of Admissions at the world’s best business schools. For the highest impact, we recommend our Comprehensive Package or Premium Package Upgrade services.

One-School Package: $5,900 (Expert coach) $6,900 (director / senior expert coach)
Two-School Package: $7,900 (Expert coach) $9,200 (director / senior expert coach)
Three-School Package: $9,750 (Expert coach) $11,350 (director / senior expert coach)
Four-School Package: $11,450 (Expert coach) $13,350 (director / senior expert coach)
Five-School Package: $13,000 (Expert coach) $15,200 (director / senior expert coach)

You will work with a dedicated Expert Coach throughout the entire process, with input from our resume specialist and a mid-point review of your entire application by another of our Expert Coaches. Our Fortuna Coaches have held senior positions at the world’s best MBA programs and are uniquely qualified to help you maximize your chances of gaining a coveted place in a top business school.

Location: Massachusetts, United States




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P&Q Consultant Reviews

  • Patty K Was THE BEST. Work W/ Her If You're Lucky Enough To Catch Her When She's Free. You Won't Regret It.
    4 weeks ago
    Patty Keegan was absolutely amazing to work with. I am 1000% confident that it was largely because of Patty's guidance that I was admitted to both Stanford GSB and Wharton, the only two programs I applied to. I cannot stress this enough - if Patty is available, request her. If she isn't, refuse to work with anyone until she becomes so. Not only was Patty uniquely generous with her time, she was insightful, encouraging, responsive, and just thoroughly helpful in every way throughout the process. She was a wonderful sounding board when I was thinking through new ideas to try, and her thoughtful advice was invaluable in helping me think through strategic decisions throughout the application process. It's clear she leverages the full weight of ...
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    Class of 2025 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Exactly The Support I Needed
    1 year ago
    I decided to work with Patty for a few reasons, but the deciding factor was that she believed in me; from our first conversation, I truly felt like she understood my story and believed I had a fighting chance at getting into my first-choice schools. Her confidence and support did not waiver. Patty and I worked together on my two R1 full-time MBA applications (i.e., Stanford, MIT). For context, we worked together on an hourly basis as I had a good sense of what schools I wanted to apply to, why I felt like they were a good fit, and generally what I wanted to do post-MBA. I was seeking support with defining and curating my story in order to put the best application forward. ...
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    Class of 2025 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Patty K Was Amazing!
    1 year ago
    Patty K is an exceptional MBA admissions consultant with a wealth of experience in the industry. Her knowledge and expertise were incredibly helpful for me, and her prominent and extensive career as a former adcom member translated into incredible support through the application process. Patty K was able to help me gain admission to multiple top business schools, despite my over-represented background, which is a testament to her skills and abilities. I was admitted to Wharton, Booth, Columbia, and NYU, much as a result of the help of Patty and the Fortuna process. Throughout the application, Patty K was incredibly responsive and attentive to my needs, often responding to my questions after midnight and/or before 6 am (she is a workhorse!). She was always ...
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    Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.