Candidate:

Ms. Marketing Consulting

About Me:

After 8 years of experience in PR consulting @ top MNCs such as Publicis Group & working with leadership teams at broad spectrum of tech brands, I want to move into the broad scope of consulting. I want to use my experience to pivot to marketing consulting, product marketing and manager roles post a MBA and gain more insight into the tech industry.

Schools:

Target School: Tepper

See More Profiles For: Tepper

Application Status: Open

Details:

Undergrad School: Madras University, India

Undergrad Major: Communications

GPA: 3.1

GRE: 314

Age: 32, Ethnicity: Asian or Indian

Extracurriculars: Public Relations volunteer with PRSA providing pro-bono communications support for non-profits | incoming D&I Chair and board member for 2024 for a nonprofit trade association for public relations professionals | Yoga as I am passionate about fitness and learning about the ancient form of meditation and fitness.

Work History:

Title: Public Relations Manager

Industry: Consulting

Company: Top Firm

Length of Employment: 8 yrs, 1 mos

Title: Operations lead

Industry: Family-run dry cleaning business start-up

Company: Start-Up

Length of Employment: 10 yrs, 1 mos

Big Life Wins:

– Significant P&L holder (USD 120K) in the PR agency environment driven by a results and case study-oriented approach to business development.
– Strategic PR efforts for YC-backed fintech startup client helped it raise a whopping $35.3 million in series B funding.
– Secured >20% in appraisal in each appraisal round.
– Got selected to be the board member and lead the D&I Chair despite starting off as a volunteer just a year ago at one of the oldest nonprofit trade association for public relations professionals in the US.

Post MBA Goal:

– Move into a strategic role in consulting preferably at the intersection of marketing, consulting, and tech. I am leaning towards roles such as product manager, product marketing and market research and analytics. I am keen to work at companies that are investing their resources into digital transformation be it pivoting from a product company to a full solution provider such as Belden, or companies that are preparing to navigate the wave of industry 5.0. Or a company such as Duolingo that is changing the way.
– For instance, I am interested in the interplay between data-driven decision-making and digitalization, Data-driven decision-making model based on artificial intelligence, data-driven decision making for industry 5.0. I am also intrigued by how successfully Duolingo has been able to stand out in a crowded market of language-learning apps, all thanks to its exceptional UX and UI design. The app’s clean interface, gamification, seamless learning experience, personalization, and mobile-friendly approach have set it apart and I would love to work at Duolingo.