Meet the MBA Class of 2025: Aishani Majumdar, New York University (Stern) by: Jeff Schmitt on September 03, 2023 | 2,153 Views September 3, 2023 Copy Link Share on Facebook Share on Twitter Email Share on LinkedIn Share on WhatsApp Share on Reddit Aishani Majumdar New York University, Stern School of Business “Business leader born in India, raised in Indonesia and seasoned in USA who aspires uplift.” Hometown: Delhi, India and Jakarta, Indonesia Fun Fact About Yourself: My hobbies are at direct odds with my tropical climate upbringing: ice and snow sports Undergraduate School and Major: UC Berkeley, B.S. Chemical Engineering Most Recent Employer and Job Title: Rodan + Fields, Assistant marketing manager What excites you the most about living in New York City and how do you see it enhancing your learning experience? Growing up in densely populated metropolitan cities in Asia, I’m excited to feel at home in NYC with the energy and collision of lived experiences that only a large city can offer. Aside from your classmates, what was the key part of NYU Stern’s MBA programming that led you to choose this business school and why was it so important to you? The diversity of the program — It is one of the most robust financial programs and exposure to industry leading programs in luxury marketing, tech, and the emerging world of generative AI. What course, club or activity excites you the most at NYU Stern? I’m very excited for Stern Follies! As a recovering control freak, I take every opportunity to take life a little less seriously. What does EQ (Emotional Intelligence) mean to you and when have you seen its value in your career? Growing up in an Asian society and then studying engineering, I was always the odd one out trying to hone my EQ in spaces that prioritized IQ. I was able to compete, but felt like something was missing. Later, I came to realize that I’ve always craved a balance of EQ & IQ! This world and society are entirely about people. Only valuing IQ without the EQ to understand, relate to, and influence people prevents us from reaching our fullest potential. Describe your biggest accomplishment in your career so far: In July 2023, I launched a cutting-edge, innovative skincare product at Rodan + Fields. This product launch was truly special in a marketer’s career. I led the project end-to-end by generating a business case, leading an innovation team to build the product, creating the go-to-market strategy, and getting the product in the hands of millions of consumers. The project was especially significant because the product was built and positioned for melanin-rich skin, a first for a company struggling to attract diverse consumers other than Caucasian women. I used my lived experience as a brown woman and consumer to inform an enterprise-wide strategy. What do you hope to do after graduation (at this point)? I’m obsessed with complex business strategy that includes understanding consumers and leading a business to reach them in better ways. I’m excited to pursue my consumer-centric passion within industries that enhance the lives of many. What advice would you give to help potential applicants gain admission into NYU Stern’s MBA program? Be fearlessly authentic. Every time you catch yourself saying, “I shouldn’t show that side of myself to a business school,” chances are that Stern wants to see it and would probably consider it your superpower. DON’T MISS: MEET THE MBA CLASS OF 2025: INSPIRING, INVENTIVE, IMPACTFUL Comments or questions about this article? Email us.