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  4. Top Tips To Nail The New Harvard MBA Essays

Top Tips To Nail The New Harvard MBA Essays

by: Stacy Blackman Of Stacy Blackman Consulting (SBC) on August 07, 2024 | 1,218 Views
SBC is the only consulting firm in the industry who has on its team a complete panel of former MBA admissions officers (Adcom) from the top programs, including Harvard and Stanford.
August 7, 2024
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For the first time in over a decade, Harvard Business School updated its application essay requirement for the Class of 2027. Given its pinnacle position as the world’s most coveted MBA program, the change naturally generated tremendous buzz in admissions circles. SBC consultant Yvette recently joined co-host Chandler Arnold to offer her expert insights on approaching the first of these new Harvard MBA essays. Today’s post covers the top notes of Chandler and Yvette’s in-depth conversation on B-Schooled about the first new HBS essay question. 

Before jumping in, remember there’s no “silver bullet” or one right way to answer any of these questions. A great approach for one applicant might not work for another, so you should do what feels authentic. Let’s look at the first of the new Harvard MBA essays.

Business-Minded Essay: Please reflect on how your experiences have influenced your career choices and aspirations and the impact you will have on the businesses, organizations, and communities you plan to serve. (up to 300 words)

Big picture, applicants should ensure that they develop and showcase two essential skills in their essays, says SBC consultant Yvette. The first is communication, and the second is creating compelling content. You’re articulating a thoughtful story and vision in a way that convinces the admissions team of your leadership potential. As you take stock of your journey, think about where you’ve been and where you’re going. Also, think through what you’ve learned in the process that has guided you along the way. 

Many applicants find it helpful to deconstruct the question and consider how to put it back together. For example, the first component is “experiences that influence.” The second is making connections between past career choices that tell the story of a journey. HBS admissions has explicitly said this question change allows applicants to tell more about their journey. Third, state visionary goals and connect them to that influence. And finally, consider how your goals will impact those you serve.

The Four Pillars

  1. Experiences that have influenced me
  2. Connection to career choices
  3. Connection to goals
  4. How those goals impact the people I serve

It is daunting to do all of this in 300 words or less. One way to approach it is to write a paragraph for each and then see how that flows. While the essay question doesn’t come right out and ask about your goals, it does ask you to talk about your experiences and how they have influenced your choices and aspirations. What that’s really saying is, what have you learned from these experiences? How has this altered the way you look at the world and the impact you want to have professionally? Goals are a shorthand way of saying all that.

Experiences That Have Influenced You

These are deeply personal and could be anything from formative childhood experiences to professional challenges. Consider where and how you grew up. Who impacted you? Identify experiences that changed you in a way that influenced your later decisions and choices. These experiences have the power to transform your future.

A smart tactic is to use the wording from the question in your answer. HBS asks for an experience that influenced you, so directly use that same language. For example, “My experience growing up in Texas influenced me to….”. Then, you want to tell a powerful story by going beyond that initial context.

“It’s not just the fact that you want to share,” SBC consultant Chandler explains. “It’s how that situation changed the way you thought, opened your mind, challenged conventions, or forced you to think differently.” How did you grow in that context, or how did that experience shape how you think about the world?

Avoiding Common Pitfalls In The Harvard MBA Essays

When answering this question, two common pitfalls are assuming your personal story isn’t as interesting as others or assuming your story is infinitely fascinating. “Remember, these admissions officers are reading thousands of essays and might spend 15 minutes on your entire application,” Chandler explains. “So, choose situations and stories and examples that stand out.”

“When that admissions officer is making dinner that night, you want yours to be the story they can’t stop thinking about,” he adds. You want to inspire them with your unique perspective and experiences.

For example, many MBA applicants are applying from a consulting background. But if the first sentence of your essay is, “On my first consulting project, I felt overwhelmed,” that’s not a unique experience. There could be hundreds or even thousands of people who have felt that way.

We’re not saying that you can’t write about that experience—just that if you choose to do so, make it memorable. You might say, “Look, there are probably thousands of people talking about an overwhelming experience as a first-year consultant. But here’s why my takeaway was especially informative.” Keeping that context in mind is crucial.

Connecting Experiences To Career Choices

Once you’ve described the life experience that influenced you to believe or feel a certain way, use the second paragraph to connect it to your career choices. Yvette advises taking stock of the intentional steps in your career and realizing that some might be more informed than others.

For example, you might write, “I went into consulting because of X, and then while in consulting, I shifted into strategy because of Y.” Show how you did so intentionally because of that early life influence you described in the first paragraph. Your shift could be functional, from one role to the other. Or it could be the types of projects you cover. You may have changed companies from one that was technical, such as an engineering firm, to a broader, more business strategy-oriented consulting role.

“It could even be a shift in your approach,” says Chandler. “Maybe you stayed at the same company, in the same industry, in the same role, but you approach that work differently now. There’s that journey element of how your thinking evolved and how you grew as a person.”

Share The Vision Behind The Goals

Your next task for paragraph three is articulating your future goals. “It’s important to share the vision behind those goals,” Yvette explains. “It might be to be a partner at a consulting firm or to start your own company. But there is usually a vision behind that of something you want to change or impact. It’s important to inject that into the essay because that allows you to connect it to that early influence.”

Not everyone’s goals must be altruistic, of course. Founding a non-profit isn’t the only way to convey that you want to do good. Instead of trying to see everything through a non-profit lens, recognize that every business can positively or negatively impact customers, employees, communities, or the environment.

Also, unlike many other business schools, Harvard doesn’t ask a “Why HBS?” essay. They know why MBA hopefuls are targeting this prestigious program.  “Harvard doesn’t need you to tell it how amazing it is,” Yvette says. “Harvard wants to hear about your experiences, learning, growth, goals, or what you will bring to the HBS experience. But they don’t need to be reminded how amazing their professors are.”

Impact On Others

Paragraph four is where you focus on your impact on others. “When you think about impact, you want to picture yourself as the middle cog to a lot of different stakeholders around you,” Yvette explains. Those could be employees, investors, the environment, customers, or the world at large.

Consider a couple of stakeholders and describe the concrete impact you’ll have on them because you plan to lead differently or your organization has goals beyond the bottom line.

Notice the wording in this essay. HBS is asking about those you serve—not lead. They’re asking you to see yourself as a leader who impacts people around you by your choices in how you lead. We’re all passionate about impact, but give it your own flavor.

Be specific and describe the vehicle as well as the impact. So, if the impact is to have cleaner oceans, what methods will you use to deliver on that? What solutions will you try and test while you’re in the MBA and networking with all those other outstanding professionals?

Draft And Edit, On Repeat

As we wrap up this overview, we know that applicants everywhere are asking, “How in the world do we do all of that in 300 words?!” While the result needs to meet that word count, realize that your initial drafts of this essay might be 900-1,000 words. You’ll explore many ideas as you jot down everything you want to say. Then you iterate, iterate, iterate. You work on narrowing your focus and making the narrative tighter until you have a cohesive essay response.

In conclusion, tackling the new Harvard MBA essays requires thoughtful reflection, strategic storytelling, and careful editing. You can create a compelling narrative that resonates with the admissions team by highlighting your unique experiences, intentional career choices, visionary goals, and the broader impact you aim to have. Authenticity is critical—showcase your true self and how you plan to lead and serve others. 

—

Stacy Blackman Consulting’s B-Schooled Podcast is hosted by Erika Olson, Harvard MBA, and Chandler Arnold, Stanford GSB MBA. B-Schooled now has more than a quarter million downloads and 200+ episodes.  Search and sort through our 200 B-Schooled podcasts. 


Stacy Blackman is the founder of Stacy Blackman Consulting (SBC). We are the only consulting firm in the industry that has a complete panel of former MBA Admissions Officers from the top US and European MBA programs. SBC holds the #1 ranking on MBAinsight, CollegeConsensus, ClearAdmit, BeattheGMAT, ExamStrategist and we are  #1 out of 11 firms for the presence on our SBC team of former MBA Admissions Officers by PoetsandQuants.  Sign up for SBC’s E-Newsletter for valuable insider intel culled from the former MBA Admissions Officers on our team and real-time learnings: stacyblackman.com/newsletter  Request a free MBA Advising Session call: stacyblackman.com.

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