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Mr. Future Brand Manager

About Me:

Hi there. I started my career 10 years ago as a sales associate for a CPG start-up in Zambia. Company revenue grew from 4mil to 15mil during my 5yrs there. Then moved to the US for a Masters in analytics at which point I started working for a Fortune 500 company and was responsible for 3 brands which each had billion $ in sales YoY.


Undergrad School: Vellore Institute of Technology

Undergrad Major: Computer science engg

GPA: 2.8

GMAT: 720

Age: 31,  Ethnicity: Asian or Indian

Other Degree/Certification: Masters in Analytics

School Name: Indiana University

Extracurriculars: GMAT tutor for the past 5 years - have had 11 clients from New York city and Toronto, and I visit an orphanage in Ndola Zambia every year and work with them for 3 weeks.

Work History:

Title: Marketing Analyst

Industry: CPG

Company: Fortune 500

Length of Employment: 3 yrs, 1 mos

Title: Marketing Specialist

Industry: CPG

Company: Start-Up

Length of Employment: 3 yrs, 3 mos

Big Life Wins:

Trained a sales force for a consumer goods company. Developed their CRM from scratch first using excel sheets moving to an advanced CRM tool. Watched the company grow along with me.

Post MBA Goal:

To start work as a Brand Manager for a top CPG company. And then grow from strength to strength and become a leader in the consumer goods industry, ideally leading the marketing strategy team.


Target School: IESE

Status: Open

Considering: ESADE, IMD


The Experts Rate The Odds At: 58%

  • John A. Byrne, P&Q Founder & Editor-In-Chief | Odds Assessment: 75%

    Your 2.8 suggests that you were never meant for computer science. You were smart to get your master’s in analytics from Indiana Kelley which really helped with your first big transition into a Fortune 500 CPG company. Your 720 GMAT is solid, though I have to say I would have expected your score to be a bit higher since you area also doing some GMAT tutoring on the side for the past five years. One big question here is not why you want an MBA but rather why you want to go to IESE which is an excellent school, one of Europe’s very best, but there is nothing in your story to indicate why that’s a good choice for your goal unless you would, of …

    1 month ago Read the full review
  • mbaMission | Odds Assessment: 55%

    Hi, there. Mr. Future Brand Manager – Julie-Anne Heafey with mbaMission. You’re an interesting candidate: you’ve got some unique experiences around the globe – not everyone boasts startup experience in Zambia AND Fortune 500 US experience. I also like your masters’ in data analytics -those skills are in demand and employability absolutely helps with admissions. The biggest hurdles for you are your well-represented background combined with what is potentially a comparatively low GPA vs. your competition (?). I’m not sure why you want to go to IESE – is it US visa issues? Where do you want to work post MBA? I’d make it clear to them that it’s more than that and demonstrate how/why they are the ones …

    1 month ago Read the full review

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  • The MBA Exchange | Odds Assessment: 45%

    Hi, this is Deepak Punwani from MBA Exchange. You have a very interesting profile and while your odds for IESE may be stronger than my score of 45%, wanted to provide odds for other top schools which may also help you achieve your goals. If you are only considering Europe, then given your experience (especially length of experience) IMD seems a better bet than IESE. IESE has 1% of its class with workex > 10 years. That says a lot ! So if you are able to show great work experience and have your ducks in line re your post MBA goal and why is now right time for you, then IMD becomes a possibility. If you are keen at looking at US schools, Kellogg …

    4 weeks ago Read the full review

The Community Currently Rates The Odds At: 32%

  • 25% | 1 month ago

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