Stanford GSB | Mr. Pizza For Breakfast
GMAT 730, GPA 3.6
Kenan-Flagler | Mr. Top Performer
GMAT 730, GPA 3.3
Georgetown McDonough | Mr. Navy Vet
GRE 310, GPA 2.6
Harvard | Ms. Comeback Kid
GMAT 780, GPA 2.6
Darden | Mr. Military Communications Officer
GRE Not taken yet, GPA 3.4
Kellogg | Ms. Retail To Technology
GMAT 670, GPA 3.8
Ross | Mr. Top 25 Hopeful
GMAT 680, GPA 3.3
London Business School | Mr. Indian Banking Leader
GMAT 750, GPA 3.32
UCLA Anderson | Ms. Qualcomm Quality
GMAT 660, GPA 3.4
Chicago Booth | Ms. Hotel Real Estate
GMAT 730, GPA 3.75
Chicago Booth | Mr. EduTech
GRE 337, GPA 3.9
Yale | Mr. Gay Social Scientist
GMAT 740, GPA 2.75 undergrad, 3.8 in MS
MIT Sloan | Mrs. Company Leader
GMAT 760, GPA 2.92
Wharton | Mr. Cross-Border
GMAT 780, GPA 3.7
UCLA Anderson | Mr. Career Change
GMAT Have yet to take. Consistent 705 on practice tests., GPA 3.5
HEC Paris | Mr. Introverted Dancer
GMAT 720, GPA 4.0
Kellogg | Mr. Safety Guy
GMAT 720, GPA 3.3
Kellogg | Mr. Danish Raised, US Based
GMAT 710, GPA 10.6 out of 12
Harvard | Mr. Aspiring FinTech Entrepreneur
GMAT 750, GPA 3.9
Stanford GSB | Mr. Fill In The Gaps
GRE 330, GPA 3.21
INSEAD | Mr. Behavioral Changes
GRE 336, GPA 5.8/10
McCombs School of Business | Mr. Texas Recruiter
GMAT 770, GPA 3.04
USC Marshall | Mr. Strategy Consultant
GMAT 730, GPA 4.0
Berkeley Haas | Mr. Entertainment Agency
GMAT 750, GPA 3.8
Chicago Booth | Mr. Quant
GMAT 750, GPA 3.7
Berkeley Haas | Mr. Well-Traveled Nonprofit Star
GRE 322, GPA 3.0
Wharton | Mr. MBA When Ready
GMAT 700 (expected), GPA 3.3

2020 Business School Application Trends

Another business school application cycle is winding down, and people are starting to craft their candidacies for the next early rounds. Here are my predictions about business school application trends.

  • Only Applying to More Selective Schools

In general, applicants are winnowing their lists and often applying exclusively to the most selective schools. There is also a renewed focus on rankings, with many candidates refusing to consider programs outside of the “M7.” This business school application trend is likely fueled in part by recent stories that have highlighted the decline in business school applications, leading people to believe that top tier schools are more accessible than in years past. (In my opinion, in reality this isn’t the case, as the average candidate is still exceptionally well qualified.) Nevertheless, the perception is that HBS, Stanford, Wharton, Sloan, etc. have drastically lowered their numeric standards, causing people to create narrow target lists.

  • Prioritizing Cost

Applicants are also being very conservative when they calculate the potential return on investment. Increasingly, candidates are reluctant to matriculate without scholarships, even to top schools. This is especially true for people in well compensated jobs who see their supervisors excelling without MBA’s. This was always true to some extent, and ROI is a factor for the majority of applicants. However, the decline in applications, coupled with the well-publicized fact that many of the top 15 schools have recently increased their scholarship budgets, is creating a bigger pool of students who won’t consider enrolling without merit aid.

  • Taking the GRE or the Executive Assessment

Good news for those of you who struggle with the GMAT: there are now more options than ever. As I’ve written before, there are compelling reasons to take the GRE, which has been widely accepted for many years. New this past cycle is the introduction of the Executive Assessment as an option for applicants to the full-time program at NYU. (The Executive Assessment is a shorter, by most reports easier, version of the GMAT, that has historically been accepted by some part-time and executive programs.) Expect more full-time schools to follow NYU during the upcoming business school admissions cycle by including the Executive Assessment as a valid testing option.


North Star Admissions Consulting LogoKaren has more than 12 years of experience evaluating candidates for admission to Dartmouth College and to the Tuck School of Business at Dartmouth. Since founding North Star Admissions Consulting in 2012, she has helped applicants gain admission to the nation’s top schools, including Stanford, Harvard, Yale, Wharton, MIT, Tuck, Columbia, Kellogg, Booth, Haas, Duke, Johnson, Ross, NYU, UNC, UCLA, Georgetown and more. Clients have been awarded more than 24 million dollars in scholarships, and more than 97% have gotten into one of their top choice schools.