Melissa Kate Joelson

Expert Coach

Fortuna Admissions

France

Net Promoter Score: 9

Consultant Bio

Melissa is a veteran writer, editor, and storyteller. Over the last 20 years she’s helped executives, companies, and brands identify what makes them truly unique and how to tell that story in the most compelling way.

As the former Director of Communications at INSEAD, she worked closely with the Admissions team for the school’s flagship MBA program and collaborated with counterparts at peer schools both in the US and Europe. At SAP, the global tech giant, she led communications for the President of Europe, Middle East & Africa, advising him on his messaging, writing and editing his material and coaching him for key interviews.

Melissa now combines her intimate knowledge of the business school landscape and her years of executive communications experience to help applicants communicate a unique and compelling fit with the school of their dreams. She is a graduate of Brown University.

Company Information

Fortuna Admissions possesses unique insider knowledge of how admissions committees work, because we have been the gatekeepers in the admissions offices of top business schools. Our entire team comprises of former business school professionals from top-tier institutions including Wharton, INSEAD, Harvard Business School, Stanford GSB, London Business School, Chicago Booth, NYU Stern, Duke Fuqua, IE Business School, and UC Berkeley Haas.

We have personally reviewed tens of thousands of applications from candidates all over the world. We have also shaped admissions policy, devised the application processes, and had the final say on who got in. We know the inside track – what goes on behind the closed doors of admissions committees, how your candidacy will stand up versus the competition, and how you can best maximize your chances of gaining a coveted place in a top MBA program.

Our experience and passion for coaching gives you a level of MBA admissions insight that you won’t find anywhere else. And with our passion for coaching, we can help you bring out the best in yourself so you truly shine in your application and interviews.

Menu of Services and Associated Costs

Goal development. Candidacy positioning. Interview coaching. Designed to guide you carefully through the entire application process, our MBA packages draw on our team’s industry expertise as former Directors and Associate Directors of Admissions at the world’s best business schools. For the highest impact, we recommend our Comprehensive Package or Premium Package Upgrade services.

One-School Package: $5,900 (Expert coach) $6,900 (director / senior expert coach)
Two-School Package: $7,900 (Expert coach) $9,200 (director / senior expert coach)
Three-School Package: $9,750 (Expert coach) $11,350 (director / senior expert coach)
Four-School Package: $11,450 (Expert coach) $13,350 (director / senior expert coach)
Five-School Package: $13,000 (Expert coach) $15,200 (director / senior expert coach)

You will work with a dedicated Expert Coach throughout the entire process, with input from our resume specialist and a mid-point review of your entire application by another of our Expert Coaches. Our Fortuna Coaches have held senior positions at the world’s best MBA programs and are uniquely qualified to help you maximize your chances of gaining a coveted place in a top business school.

Location: France

Email: info@fortunaadmissions.com

Website: http://www.fortunaadmissions.com

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P&Q Consultant Reviews

  • Admitted Into LBS & INSEAD
    2 weeks ago
    My first experience with admissions consultants was not a good one. When I first considered MBA plans I spoke to a number of consultants early on, one of which told me that it was very unlikely with my background that I would get into LBS or INSEAD. "It's just not going to happen", were the words used. Then along came Melissa. After researching several admissions consultancies, Fortuna stood out as adopting a more personalised approach, taking the time to delve into a candidate’s background to properly understand their story and strengths for the different MBA programs. Working with Melissa was less about the applications initially, and more an exercise in deep and considered self-reflection. Who am I. What experiences shaped ...
    Read the full review
    Class of 2024 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Had An Amazing Experience Working With Melissa Joelson
    2 months ago
    For my MBA admissions I used Fortuna Admissions' services. I had a wonderful experience working with Melissa Joelson. She guided me in every step of my applications journey, right from the beginning to interview prep. She made sure she brought out the best of me. She thoroughly reviewed my life experiences, work experience, and made sure I convey the right things. She challenged me to focus on my WHYs and WHATs of MBA application process and beyond. She has experience working with diverse set of candidates and would be an amazing mentor for anybody looking to get into "tough to get into" category B-schools. Melissa was extremely friendly and empathized with my situations while pushing me to do more when I could. Overall, I am ...
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    Class of 2026 Applicant
    All reviews are independently verified by Poets&Quants staff.
  • Accepted At IESE Due To Melissa's Expert Coaching
    3 months ago
    Working with Melissa was an amazing experience. She assisted me in every part of the application process, helping me finding more about myself, making me feel more confident and changing the perspective I had about myself. Overall, it would be impossible for me to prepare on my own an application like the one I ended up submitting. The only resemblance between the original documents I wrote and the ones I submitted is the white background paper... She was tireless in getting the best of each sentence, trying to get the most of the story I was telling. Melissa kept pushing me to go deeper in every detail, which allowed me to write unique essays that truly reflected who I am. And it wasn’t just the ...
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    Class of 2026 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Got Into LBS - Melissa Was Amazing & Exactly What I Needed!
    7 months ago
    Pressed with time and applying with a slightly below average GMAT score, I knew that I had to get as much help as I could to make it into my dream schools. As I started my search for a consultant, I was offered to meet with a few consultants to find a right fit and as soon as I met with Melissa, I knew instantly that she was the perfect fit for me. In our first conversation, she was very easy to speak with and dedicated her valuable time to listen to everything I had so say. Never rushed me to close a call and was always attentive when I was sharing about my personal background and my goals. She was very kind and it ...
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    Class of 2025 Admit
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  • Got into Wharton - Love Melissa Joelson!
    8 months ago
    I was so lucky to be able to work with Melissa Joelson. I had a difficult timeline for my applications and she worked with me to make sure we could achieve what I needed to in a short window. When reviewing my essays, Melissa was amazing at asking the right questions and prompting me in different ways to think about how to further flesh out my thoughts or to get to the heart of what I was trying to communicate. She never tried to change my voice or vision, but rather to help me present it in a more effective way. She showed so much kindness, compassion, and support along the way. I really felt like she was invested in my success and not just ...
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    Class of 2026 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Got Into Booth & Yale Thanks To Melissa!
    10 months ago
    I had the pleasure of working with Melissa as my MBA consultant, and I'm happy to say that with her guidance, I was accepted into both Yale and Booth with scholarships of $100k and $90k, respectively. Despite my initial concerns about working with a larger consulting company, Melissa's personal approach made it feel like a true collaboration. She took the time to get to know me personally and helped me to craft an application that truly reflected my goals, aspirations, and experiences. One of Melissa's greatest strengths was her ability to draw out my strengths and highlight them in a way that felt authentic and compelling. Throughout the application process, she was a constant source of encouragement and support, providing straightforward feedback that helped me stay motivated ...
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    Class of 2025 Applicant
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  • Melissa Joelson Really Went The Extra Mile
    2 years ago
    I reached out to Fortuna because I had heard how successful they were in coaching you through your MBA application. I liked the fact that one would work with a coach that really knows the school and the application process. In my opinion, there is no better way to apply for an MBA than with a team of people that includes former admissions committee members. I got matched with Melissa Joelson and knew from our first meeting that she was the perfect coach for me. Melissa is amazing in getting your story across and seeing things in your profile that you did not even realize were valuable assets to your application. She will also not hold back from looking at your weaknesses and suggesting ways ...
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    Class of 2023 Admit
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  • Melissa Joelson CHANGED My Life Beyond INSEAD
    2 years ago
    Just having read the previous reviews on Melissa's page has put - an embarrassing big self-conscious smile on my face. I couldn't echo their sentiments more. The memories I tried to shut out in the darkness, Melissa made them shine as powerful tools for my interview. You may say my title is exaggerated, but I feel it is an understatement and here is why. I am the worst at interviewing. I believed I did not have the “right” background and did not have a clue where to start and how to best use my time, given I was in the middle of a relocation and assigned a new programme to lead. I did many intense interview preparation sessions with Melissa. When we were in the flow, Melissa ...
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    Robel Yemane
    EMBA Class of 2024 Admit
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  • Far & Beyond!
    2 years ago
    I was introduced to Melissa for an additional interview mock. She provided candid and resourceful feedback for each one of my answers. Everytime I was uncertain about any of my answers she would provide additional feedback. I was super nervous (even though it was a mock interview) but she gave solid advice and helped provided tips to help ease the nerves. Even though she was not my primary consultant I worked with Melissa extremely kind enough to offer another session out of goodwill because she genuinely wants you to succeed and get into your dream school. Thank you so much for your help, Melissa!
    Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Thanks To Melissa I Got Into My Dream B-School!
    2 years ago
    Right from the start of my journey with Fortuna Admissions, Melissa took a keen interest in knowing me personally and made every effort to bring out the best stories I had. She helped bring out memories and stories which I used to think were insignificant but eventually, it helped build my application and essays. Melissa doesn't shy away from calling a spade a spade and that was needed rather than me having false optimism about certain topics. She nudged me and helped me get my applications ready in time even though I was personally going through a rough time with a hectic work schedule and bad health. By brainstorming and strategizing, Melissa helped me realize what the adcoms look for and how to build on those ...
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    Vishwanath Kiran
    MBA Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.
  • Accepted To INSEAD! Thank You, Melissa Joelson !
    2 years ago
    After a terrible experience with a local consultant resulting in getting rejections from multiple MBA programs, I started researching an admissions consulting firm that could keep up with the high standards that top universities expect. I approached two companies. The first one claimed to be the most prominent in the industry, they avoided even the free consultation that they advertise and they just sent me some emails, an approach I did not like at all so I did not pursue with them. The second company was Fortuna. I had a thorough conversation with Matt, and eventually, I decided to apply to INSEAD with Fortuna. The consultant I was appointed was Melissa Joelson. Melissa played a huge role in my eventual acceptance to INSEAD. First of all, ...
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    Class of 2023 Admit
    All reviews are independently verified by Poets&Quants staff.