Stanford GSB | Mr. Startup Guy
GMAT 760, GPA 3.3
Rice Jones | Mr. Tech Firm Product Manager
GRE 320, GPA 2.7
Harvard | Mr. Billion Dollar Startup
GRE 309, GPA 6.75/10
Chicago Booth | Mr. Mexican Central Banker
GMAT 730, GPA 95.8/100 (1st in class)
Harvard | Mr. Comeback Kid
GMAT 770, GPA 2.8
Harvard | Mr. Overrepresented MBB Consultant (2+2)
GMAT 760, GPA 3.95
Harvard | Mr. Tech Risk
GMAT 750, GPA 3.6
Chicago Booth | Mr. Corporate Development
GMAT 740, GPA 3.2
Wharton | Ms. Strategy & Marketing Roles
GMAT 750, GPA 9.66/10
Harvard | Mr. Bomb Squad To Business
GMAT 740, GPA 3.36
Harvard | Mr. Big 4 To Healthcare Reformer
GRE 338, GPA 4.0 (1st Class Honours - UK - Deans List)
Foster School of Business | Mr. Corporate Strategy In Tech
GMAT 730, GPA 3.32
IU Kelley | Mr. Advertising Guy
GMAT 650, GPA 3.5
Duke Fuqua | Mr. IB Back Office To Front Office/Consulting
GMAT 640, GPA 2.8
Yale | Mr. Lawyer Turned Consultant
GMAT 730, GPA 3.7
Chicago Booth | Mr. Whitecoat Businessman
GMAT 740, GPA Equivalent to 3(Wes) and 3.4(scholaro)
MIT Sloan | Ms. Digital Manufacturing To Tech Innovator
GMAT 720, GPA 3.4
Cornell Johnson | Mr. Healthcare Corporate Development
GMAT 740, GPA 3.5
Columbia | Mr. Developing Social Enterprises
GMAT 750, GPA 3.75
Yale | Mr. Education Management
GMAT 730, GPA 7.797/10
Columbia | Mr. Neptune
GMAT 750, GPA 3.65
Darden | Ms. Education Management
GRE 331, GPA 9.284/10
Columbia | Mr. Confused Consultant
GMAT 710, GPA 3.2
Harvard | Ms. 2+2 Trader
GMAT 770, GPA 3.9
Harvard | Mr Big 4 To IB
GRE 317, GPA 4.04/5.00
Stanford GSB | Ms. Engineer In Finance – Deferred MBA
GRE 332, GPA 3.94
UCLA Anderson | Mr. Second Chance In The US
GMAT 760, GPA 2.3

Best Free Business MOOCs For May

Social Media Measurement

The Business of Social


School: Northwestern University

Platform: Coursera

Registration Link:  CLICK HERE

Start Date: May 9, 2016 (4 Weeks Long)

Workload: 1-2 Hours Per Week

Grades: Students can choose to explore course videos, discussions, and ungraded assignments for free, but they won’t be able to submit graded assignments, earn a certificate, or complete a specialization without paying a fee.

Instructor: Randy Hlavac

Credentials:  An academic and a practitioner, Hlavac is the President and CEO of Marketing Synergy, a firm that helps CEOs and CMOs develop social, mobile and integrated marketing strategies. Since 1992, he has also taught at Northwestern University’s Medill School of Journalism, where he heads the school’s integrated marketing communications department. There, he also directs the department’s IBM OmniChannel Initiative. His classes have been profiled by the Wall Street Journal and he recently published a book on social media marketing: Social IMC – Social Strategies with Bottom-Line ROI.

Description: How do I measure my impact? How can I show a return on my investment? Those two questions have vexed marketers since Don Draper would drink himself to an afternoon nap. How do you measure the value of a brand – and the social capital it brings? With the advent of social media, you can better track your investments through clicks and orders. In this course, you’ll learn how to generate business metrics that connects sales and marketing in the social space. What’s more, the course covers the legal and data security end, as well as the psychology and strategy behind metrics.

Review: No reviews.

Additional Note: This is the fifth of a six course specialization from Northwestern University called “Social Media Marketing.” To learn more about this specialization and register for it, click here.