Meet the EPGP Class of 2024: Ayush Nag, Indian Institute of Management Indore

Ayush Nag         

Indian Institute of Management, Indore

“An extremely outdoorsy, travel-loving person who travels the world while working with people from various countries and cultures and making an impact in the sector I am in.”

Hometown: Ahmedabad, Gujarat

Fun Fact About Yourself:  I am a Trinity Grade 4 drummer, and I’ve covered around 27/195 countries.

Undergraduate School and Major: Manipal Institute of Technology, Btech Mechanical

Most Recent Employer and Job Title: Kevision Systems, India; Assistant Manager of International Sales

Aside from your classmates, what was the key part of IIM Indore’s MBA programming that led you to choose this business school and why was it so important to you? IIM Indore One year Post Graduate Program in Management (EPGP) is a program that is very relevant to the current trends of the industry. It stays updated with all the changes in the industry and is very contextually apt. The professors ensure they are not too focused on the theories of subjects that do not make sense in today’s ever-changing world.  Another key aspect is that the university ensures that teaching is interactive, intuitive, and logic-based. It’s unlike anything I have previously come across.

What has been your favorite course or extracurricular activity at IIM Indore? What has been the most important lesson that you have learned from it? One of my key interest subjects through the journey of this program has been Marketing and Strategy subjects. The professors ensured the content of these courses remained current with the current technological developments and the psychology of today’s world (Political and People). These courses made sure that we focused on the theory, basic logic, and behavioral psychology of the people today and future generations. These courses ensured that we are forward-looking and thinking of new strategies and marketing techniques that will keep up with the rate of change of technological development in today’s world.

Describe your biggest accomplishment in your career so far: Before joining the EPGP program at IIM, Indore, I was involved in the Export market development and international sales in the Pharmaceutical Machinery and later on the IT solutions sector. I was handling the Business development activities and Key accounts in the African countries of Kenya, Ethiopia, Nigeria, Ghana, and many more and the Middle East regions.

In these 6 years, I have developed new markets for my organization in these regions from scratch, undertaking activities from cold calling to rigorous traveling schedules and back-to-back meetings and negotiations for onboarding new accounts for the organizations. I have managed to scale up the business revenue in these regions from 10,000 USD / Year to an average of 550,000 USD/ Year for a 4-year period. On the way, I got my organization registered with the Food and Drug authorities of several countries in the Middle East to become one of the few Indian-licensed IT solution providers in the Healthcare sector competing with the European giants of the segment.

Describe your biggest accomplishment as an MBA student so far: One of my achievements would be coming up with a few business ideas with a group of my peers, with each member strongest in their own field.

The second could be managing the entire international immersion program of the batch, which included everything from guiding the remaining 37 students through the visa process to coordinating with the Italian embassy, VFS global office, and SDA Bocconi University. This was done within the timeframe when the Italian embassy was backed up with months of visa application and was not ready to accept new applications. This challenge helped me manage the panic within the batch, coordinate and manage 3rd party organizations, and make things work harmoniously.

What has been your most memorable experience at IIM Indore? Why was it so special?  The most memorable experience has been the interactions with the batchmates, throwing out great business ideas and discussing the pros and cons of those ideas; Thinking toward scalability, revenue models, and various marketing strategies for those. These intellectual conversations are something I will cherish because they personally helped me grow and look at the bigger picture of things rather than being focused only on one aspect of everything.

What do you hope to do after graduation? After the MBA, I look forward to working further in the Healthcare field and broadening my horizon and knowledge base. After gaining this experience, I am looking at starting something affiliated with the healthcare and medical sciences industry, employing the vast experience of my father, who has over 45 years of experience in the global pharmaceutical world, and my other family members. Within the family, we have a huge experience in the various segments of the healthcare-affiliated industries, and we are looking to make healthcare available for all, drugs of sciences, whichever.


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