Thinking about applying to Berkeley Haas? In this video, Poets&Quants’ John Byrne sits down with Sharon Joyce, former Associate Director of Admissions at Berkeley Haas and a Senior Expert Coach at Fortuna Admissions, to break down exactly what it takes to stand out. With over 30 years of admissions experience and 75+ five-star reviews on Poets&Quants, Sharon shares insider insights on:

✔️ What makes Berkeley Haas unique among top MBA programs

✔️ What kind of candidates are a strong fit for Haas

✔️ How to authentically approach the essays and video prompts

✔️ Common mistakes applicants make — and how to avoid them

✔️ Why strong, strategically crafted recommendation letters matter

✔️ How Fortuna Admissions coaches support applicants to success

Learn how Haas’ Defining Leadership Principles shape the MBA community — and how you can demonstrate your alignment in your application.

© Copyright 2025 Poets & Quants. All rights reserved. This article may not be republished, rewritten or otherwise distributed without written permission. To reprint or license this article or any content from Poets & Quants, please submit your request HERE.