Casehug

Clemson University, Powers College of Business

Industry: Legal Support Services/Client Experience

MBA Founding Student Name(s): Jackson Wisecarver

Brief Description of Solution: Casehug is a secure client intake and discovery management platform built to help law firms save billable hours, stay organized, and enhance client experience. The platform guides clients step-by-step through what documents and information they need to provide, automatically organizes materials for attorneys, and ensures everything remains protected under attorney client privilege. By combining structure, automation, and optional human support, Casehug simplifies one of the most time-consuming parts of legal work—intake and discovery—so attorneys can focus more on advocacy and less on administrative tasks.

Funding Dollars: $0

What led you to launch this venture? I launched this venture after my experience as a 21-year-old intern at a family law firm, where I saw attorneys struggle with clients failing to provide proper discovery, causing stress and delays. At the same time, I noticed that clients often felt overwhelmed or emotionally paralyzed, making it difficult for them to organize and submit the information their attorneys needed. I realized there was an opportunity to bridge this gap, supporting both attorneys and clients through a streamlined, stress-reducing process.

What has been your biggest accomplishment so far with venture? My biggest accomplishment so far has been identifying the core problem attorneys and clients face during discovery and shaping a clear concept for a solution that combines client intake, data organization, and using up too many costly hours. While we’re still developing the system, I’ve laid the groundwork for a scalable service that can help law firms save time and reduce client stress.

What has been the most significant challenge you’ve faced in creating your company and how did you solve it? The most significant challenge in creating Casehug was designing a system that automates and streamlines client intake and discovery without ever compromising attorney client privilege. Many tools on the market offer convenience but fall short on confidentiality or data control, which are two things law firms can never risk. To solve this, we built Casehug around secure, privilege-safe workflows that keep all client information encrypted, organized, and accessible only to authorized parties. Every feature was developed with legal ethics and data security as the foundation, ensuring attorneys can work efficiently while maintaining the highest standard of client protection.

How has your MBA program helped you further this startup venture?      

My MBA program has helped me advance Casehug by constantly pushing me out of my comfort zone. I’ve learned that to make real progress as an entrepreneur, you must be okay with being uncomfortable, whether it’s pitching attorneys, testing new business ideas, or challenging assumptions about the market. The program exposes me to new ways of thinking, encourages experimentation, and provides mentorship that helps me navigate uncertainty. This experience has given me a broader outlook on business and the confidence to take calculated risks that move Casehug forward.  

Which MBA class has been most valuable in building your startup and what was the biggest lesson you gained from it? The MBA class that has been most valuable in building Casehug was Entrepreneurial Strategy. One assignment required interviewing roughly ten people per week who could provide insight into our startup. Many of these conversations were uncomfortable at first, but putting myself out there was the hardest part and opened countless doors. The biggest lesson I learned is that nothing is ever handed to you; opportunities may come easier for some, but ultimately, it’s up to you to go after what you truly want. This class taught me the importance of persistence, initiative, and embracing discomfort to make real progress as an entrepreneur.

What professor made a significant contribution to your plans and why? The professor who has made the most significant contribution to my plans is Professor Matt Klein. He shared a simple but powerful ideology: put in the work, and you’ll reap the benefits. His class focused on igniting your entrepreneurial mindset for the first time, emphasizing the importance of putting yourself out there. That mindset is exactly what has allowed me to make the progress I have with Casehug. Professor Klein sees potential in his students, pushes us to our limits, and his guidance has been instrumental in shaping both my approach and confidence as an entrepreneur.

How has your local startup ecosystem contributed to your venture’s development and success? The local startup ecosystem here in Greenville, SC has been incredibly valuable in shaping Casehug. Being part of a community with other founders, mentors, and experienced entrepreneurs has exposed me to different perspectives and practical advice that I wouldn’t have had on my own. Conversations with local business leaders and peers have helped me refine my ideas, approach challenges differently, and think strategically about scaling. This environment has pushed me to step out of my comfort zone and test new approaches, which has accelerated the development of Casehug. Overall, the local ecosystem provides guidance, support, and inspiration that has been crucial to my progress.

What is your long-term goal with your startup? My long-term goal with Casehug is to fundamentally change the way the discovery process is handled in the legal field. I want to eliminate the unnecessary stress and confusion that clients face when gathering documents and information, so they can focus on their case and well-being instead of being overwhelmed. By streamlining intake and organization, I aim to create a system that benefits both clients and attorneys by saving time, money, and energy. Ultimately, I see Casehug becoming the standard for how discovery is managed, as well as being simpler, more supportive, and far less stressful for everyone involved.

Looking back, what is the biggest lesson you wished you’d known before launching and scaling your venture? Looking back, the biggest lesson I wish I had known before launching my venture is just how sacred attorney-client privilege truly is. Early on, I didn’t fully grasp how cautious attorneys are when it comes to protecting that boundary, and I realized quickly that any misstep could undermine trust in my business. That lesson forced me to rethink my approach and design Casehug in a way that supports the discovery process without ever crossing into privileged communications. It taught me that innovation in the legal field isn’t just about efficiency: it’s about trust, compliance, and respect for the profession’s core values.

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