Chicago Booth | Mr. Semiconductor Guy
GMAT 730, GPA 3.3
Stanford GSB | Mr. MBB to PM
GRE 338, GPA 4.0
Stanford GSB | Mr. Navy Officer
GMAT 770, GPA 4.0
Harvard | Mr. Sales To Consulting
GMAT 760, GPA 3.49
Harvard | Mr. Polyglot
GMAT 740, GPA 3.65
Duke Fuqua | Mr. Enlisted Undergrad
GRE 315, GPA 3.75
Kellogg | Mr. Danish Raised, US Based
GMAT 710, GPA 10.6 out of 12
Darden | Ms. Unicorn Healthcare Tech
GMAT 730, GPA 3.5
Wharton | Mr. Sr. Systems Engineer
GRE 1280, GPA 3.3
Tuck | Mr. Consulting To Tech
GMAT 750, GPA 3.2
Stanford GSB | Mr. Rocket Scientist Lawyer
GMAT 730, GPA 3.65 Cumulative
Darden | Mr. Stock Up
GMAT 700, GPA 3.3
Stanford GSB | Mr. Classic Candidate
GMAT 760, GPA 3.9
Cambridge Judge Business School | Mr. Social Scientist
GRE 330, GPA 3.5
Darden | Mr. Federal Consultant
GMAT 780, GPA 3.26
INSEAD | Mr. Consulting Fin
GMAT 730, GPA 4.0
INSEAD | Ms. Hope & Goodwill
GMAT 740, GPA 3.5
Harvard | Mr. Milk Before Cereals
GMAT 710, GPA 3.3 (16/20 Portuguese scale)
Chicago Booth | Mr. Guy From Taiwan
GRE 326, GPA 3.3
Darden | Mr. Leading Petty Officer
GRE (MCAT) 501, GPA 4.0
Columbia | Mr. NYC Native
GMAT 710, GPA 3.8
Tepper | Mr. Leadership Developement
GMAT 740, GPA 3.77
Harvard | Ms. Athlete Entrepreneur
GMAT 750, GPA 3.3
Darden | Mr. Education Consulting
GRE 326, GPA 3.58
Harvard | Ms. Ambitious Hippie
GRE 329, GPA 3.9
Stanford GSB | Mr. Unrealistic Ambitions
GMAT 710, GPA 2.0
Stanford GSB | Mr. Equal Opportunity
GMAT 760, GPA 4.0
Alice van Harten menlo coaching

Alice van Harten

Founding Partner

Menlo Coaching

Amsterdam

Netherlands

Consultant Bio

Alice has coached MBA applicants since 2007 and is proud of her clients’ successes. Her background as a former Bain Consultant and Stanford lecturer puts her in a unique position to coach applicants to top MBA programs.

“I want to tell my MBA story in the most compelling way possible.”

That’s great because Alice began her career in the humanities and loves a good story. She completed her Ph.D. in Classics (read: Ancient Greek philosophy) at the University of Cambridge.

During this time, she studied Plato’s philosophical writings, reading tens of thousands of texts along the way about what it means to live a good life and to pursue work that has a moral purpose.

Not only did she read extensively on this topic, she wrote original research papers (e.g. Socrates on Life and Death), and tutored Cambridge undergraduates in writing as part of the intimate “tutorial system” through which Ph.D. students instruct undergraduates.

Alice continued teaching in the Introduction to the Humanities program at Stanford University, where she again helped elite undergraduate students to write compelling personal essays.

She can help you to find your story and express it in clear terms that an admissions committee can understand.

“Alice was so committed to my reflection process and brainstorming content for application essays. It was important for me to have my genuine voice, rather than being directed by a formulaic consultant who knows ‘what works’ in an application.”

“I want to work with a consultant who understands my career.”

Alice is a former Bain consultant and has worked as part of the in-house strategy team for leading academic publisher Elsevier.

During her time as a consultant, Alice worked on cases including due diligence for private equity investors, reducing churn for consumer subscription products, and new product launches for manufacturing companies. Later, at Elsevier, Alice worked on quarterly budgeting and forecasting for a publicly-traded company and digital transformation for a company switching from traditional print journals to online access.

Since founding Menlo Coaching, Alice has worked with clients from nearly every industry and background:

  • Management consultants
  • Private equity and venture capital investors
  • Public markets investors
  • Investment bankers and commercial bankers
  • Technology professionals at large and small firms
  • Former teachers
  • Military veterans
  • Non-profit professionals
  • And more

Because of her own experiences, and those of her former clients, Alice will understand your professional background and career goals 

“The one thing I love the most about Alice is that she never compromises […] she will never settle for anything that’s less than the quality she expects”

“I want to maximize my chances in a competitive application process.”

Alice has succeeded in many tough application processes:

  • She won admission to the Ph.D. program at Cambridge University and 100% funding for her studies
  • She secured a postdoc at Stanford University through a highly competitive application process
  • She passed the case interview process and received offers from McKinsey, Bain, and BCG–no small feat for an academic with zero previous business experience

Alice can help you to put your best foot forward even if you’re targeting very competitive programs and have an unusual background that doesn’t “fit the mold.”

“I would not have been accepted to Harvard if it weren’t for Alice and Menlo Coaching!”

Company Information

If you want to do everything you can to win admission to a top MBA program, and you are ready to do the hard work involved in building your profile and creating great applications, Menlo Coaching can help. We have high standards and will push you hard to uncover every detail that will help you to find your voice and tell your story in the most compelling way possible.

You will never have a blind spot when you work with us. We visit campuses, interview admissions directors (see our blog), and employ a network of students to give us candid feedback about their MBA programs. We know the things that aren’t always discussed openly, like how schools manage their rankings, the side channels through which schools receive feedback on applicants, and more.

Our services combine unlimited 1:1 coaching with a self-paced curriculum that allows you to learn the basics in a way that fits your incredibly busy schedule. We also bring you together with other applicants to build your MBA network and keep your motivation high throughout the process.

To ensure the highest quality of service, we accept only a limited number of clients each year so that we can keep a low ratio of clients to coaches. Contact us as soon as you have committed to pursue an MBA and want to maximize your odds of acceptance.

Menu of Services and Associated Costs

We support applicants across all stages of an MBA application: planning your career goals, selecting schools that will help you achieve those goals, networking effectively with students, staff and alumni, identifying your personal story, and telling it across the many essays, application forms, resumes, and recommendations. Our structured approach means that you’ll always know the answer to the question “What should I be doing NOW to improve my odds of acceptance?”

Our interview preparation combines mock interviews, tailored to each school’s format, with communications training provided by former professional actors. You’ll overcome your interview nerves and will feel confident, authentic and relaxed on the day of the interview.

Even after the interview, we work with you to negotiate your merit-based aid. Although we cannot promise an award for any particular candidate, our clients have received millions of dollars of additional awards based directly on our negotiating strategies.

Finally, we love helping future-year applicants to build their MBA profiles through our “Early Birds” program because taking the right steps now will give you an edge in the competitive application process later.

Location: Amsterdam Netherlands

Email: alice@menlocoaching.com

Website: http://menlocoaching.com/

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P&Q Consultant Reviews

  • Incredibly Knowledgeable (Wharton Admit)!!
    2 weeks ago
    Alice and Menlo Coaching provide numerous resources to help you succeed - from countless essay edits to rigorous interview preparation tailored to each school. I have a unique career goal, and Alice did a wonderful job of helping portray myself in the most genuine and compelling manner possible. She is patient and always available for any questions regarding unique or different applicant backgrounds.
    Class of 2024 Admit
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  • GSB Admit
    1 month ago
    Alice was highly recommended by a close friend who got into HBS. I was lucky to work with her as she had no availability when I spoke with her (and I only got the opportunity when one candidate dropped out). I informed her how my dream school was the GSB and despite my concerns of applying R2, I was fortunate to be admitted - Alice provided such invaluable advice along the way. She is incredibly experienced in all aspects related to the application process. Some key highlights - For the recommendation, she has great instincts on who to select (her choice turned out to be so ideal when I was personally skeptical) and she's very clear on explaining her rationale. She is also experienced in ...
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    Class of 2020 Admit
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  • HBS + Wharton Admit! Alice is a Wonderful Coach Who Speaks Her Mind
    3 months ago
    I had a wonderful time working with Alice when applying to HBS and Wharton in R1 last year (and got into both!:)). I was struck with Alice's candid feedback on my essays and resume - she never shied away from giving me honest, constructive criticism. She does not tell you what you want to hear but tells you what she really feels and backs her arguments up with solid logic. Alice handles the process (from resume to interview) extremely well and not once did I feel worried that I might not finish my application in time or submit a sub-standard essay. She is meticulous and invested in uncovering your story, and isn't focused on force-fitting you into a pre-defined mold. She is also able to ...
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    Class of 2022 Admit
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  • Excellent Consultant – Highly Recommend!
    4 months ago
    Alice came highly recommended to me by my partner who had a wonderful experience working with her and the entire Menlo Coaching team. His application process ended with a successful outcome and was accepted to his top choice school (CBS). From our very first discussion, Alice provided me with a clear plan forward to best position myself for my future application. As a participant in the Early Bird program, I worked with Alice for more than a year in a very structured and organized manner. I struggled with the GRE until late in my application process, and her help navigating the test while balancing all aspects of the application was truly invaluable in being able to apply by the Round 1 deadline. I also appreciated that ...
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    Class of 2022 Admit
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  • GREAT Coach!! (HBS admit)
    4 months ago
    I would recommend Alice & Menlo coaching to anyone applying for an MBA!! Working together with her was smooth, satisfying & great for my personal development! In the first phase of the process, Alice really helped me to get the story out of me and think together about the storyline for my different essays. Together we reviewed countless versions of my resume and career goals. When writing the essays, I could always count on her quick and detailed feedback which challenged me on the right aspects. When needed, it was also great to be able to discuss the story with Leslie and David as additional support! Alice has endless patience and a lot of empathy!! Also the interview training with Obinna, David and ...
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    Class of 2022 Admit
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  • Got Into HBS! Couldn't Have Done It Without Alice & Menlo Team!
    4 months ago
    I would give Alice & the Menlo Team an NPS of 10 - below is an excerpt from the email I sent them after I heard back from all the schools (I even spent a week with them in the Netherlands working in person, highly recommended!): I wanted to send along my deepest appreciation for all the hard work you all have put into my business school application process. This means a lot to me but even more to my family. I do not think I would have been accepted by HBS, Wharton, and Sloan without your counsel, insight, and support. I know that I can be a pain in the butt at times - stubborn or hard-headed on certain points, prone to procrastinate, an inconsistent ...
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    Class of 2022 Admit
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  • Accepted To GSB & HBS!
    4 months ago
    Working with Alice is the dream application experience - she was super responsive to anything I put in front of her. Even when deadlines were close, I felt like her only client, as she was so attentive and thoughtful in her comments and suggestions. I could rely on her and the team no matter how small the question. Alice and the Menlo team are true experts in this process - from how to handle the 'telling my recommender' conversation, to what parts of my story to emphasize for each school. I had several friends or colleagues that had been to top schools, who all had conflicting pieces of advice on the process - having Alice as the trusted and informed source of truth was essential ...
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    Class of 2022 Admit
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  • Alice Is Truly The Best MBA Coach! Best Decision I Made!
    4 months ago
    I finally made up my mind to apply for an MBA in August, which was kind of late in the application process. Alice and David came highly recommended by a friend of mine who worked with Menlo R1, so I got on the free consultation call with Alice. Here were my impressions after the call that made me decide to choose Alice as my MBA coach: 1. Alice is really honest and personal: she obviously came prepared during my call and I felt that she was really trying to get to know me and understand why I want to pursue MBA. Unlike other MBA consultants who kept selling about themselves, she was trying to help me understand my options and even suggested that ...
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    Class of 2022 Admit
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  • Wonderful Coach
    4 months ago
    Alice and the rest of the Menlo Team were instrumental in helping me successfully apply to business school. Coming from a non-traditional and fairly disjointed background, she was able to help me create a winning narrative. Beyond this, Alice is a wealth of knowledge about the application process. She was the source of invaluable information I don't think I would have been able to access otherwise. And, as a bonus, she is a very nice person!
    Class of 2022 Admit
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  • Consultant Like No Other !!! (Ross Admit)
    4 months ago
    I am really pleased that I got to know of Alice through a friend and I decided to engage Menlo Coaching for my 2019 MBA applications. I was quite sure about pursuing MBA since 2018 and I was lucky to have quite a few friends who had gone through the process to guide me. Honestly, looking at people’s stories and career goals was a bit intimidating and having applied earlier in 2016 to a bunch of schools with no success deterred my confidence. I had a huge weakness in my profile and being in one of the most competitive pools of applicants, it definitely did not help my case. Bottom line was that I needed expert help to guide me through my applications and maximize my ...
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    Class of 2022 Admit
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  • Best Decision I Made!
    5 months ago
    I hired Menlo Coaching to help me with my 2019 MBA Applications I decided to hire a consulting firm for 3 reasons 1. I didn’t know anyone who got their MBA so I needed someone who could guide me 2. I was facing significant weaknesses in my application 3. The financial ROI of a top MBA program was high (3x my salary) I did consultations with about 8 consultants. 6 were cliché and a waste of time. Ultimately, my decision came down to Menlo Coaching and a consultant from MBA Mission. MBA Mission was enticing for 2 reasons 1. I come from a niche industry and he’s the only consultant I found who shared my pre-MBA background and post-MBA goals. 2. He was about 40-50% of the cost (depending on how many ...
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    Class of 2022 Admit
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  • Truly Fantastic!
    6 months ago
    Working with Alice was a truly fantastic experience. I had a mix of non-traditional background mixed with over-represented work experience and so going into the application process I was unsure of which parts of my profile to highlight. Alice really took the time to get to know me and helped to pull out the aspects of my application that were truly unique. This resulted in me getting an offer with a scholarship from one of my dream schools and two waitlists (at this time) at schools that were definitely a reach for me. Alice was the perfect mix of being honest and supportive. She immediately identified my weaknesses (GMAT) and helped me to develop a strategy to improve. I was part of the Menlo early bird ...
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    Class of 2022 Admit
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  • Highly Recommended!! (HBS Admit)
    6 months ago
    I initially got to know Alice and Menlo coaching through recommendations from two of my friends, who both worked with Alice in their respective application cycles and received great results (one HBS admit and another CBS admit). I participated in the Early Bird program and Alice has always been my primary contact. As a member of the Early Bird program, I started learning about admission basics and planning my applications way in advance (more than one year before the R1 deadline in 2019). Alice has been extremely instrumental in this process - we spent hours on the phone going through my personal stories and she pushed me very hard to reflect on my experiences and find unique angles in my story. Without help from Alice, ...
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    Class of 2022 Admit
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  • Highly Recommend – Alice & Menlo Coaching are Top-Notch
    6 months ago
    I had a great experience working with Alice and the rest of the Menlo team this cycle (accepted Wharton). They took a comprehensive approach to me as a candidate, getting to know the nuances of my story well beyond the straightforward professional experience, school, basic extracurriculars, etc. As an applicant from an over-represented demographic, it was definitely critical to emphasize these more personal aspects of my application and Alice and Leslie really helped me bring these out in my essays. During the actual essay writing process, Alice and her team were very professional, responding very promptly and turning drafts like clockwork. With Alice in the Netherlands and Leslie in the U.S., the coverage was more or less 24/7 so we had a good rhythm and ...
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    Class of 2022 Admit
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  • Tuck Admit - An Amazing Experience
    6 months ago
    I started working with Alice and her team in October 2018, in Menlo Coaching's "Early Birds" program. I was aiming for US-based schools. From the very beginning, I liked working with Alice because of her knowledge of the various MBA programs, her dedication, and her structured approach. Alice and her team were there every step of the way. They connected me with the right people to get my GMAT score up. Then, we worked hand in hand on the various items that make an application: school selection, networking with target schools, the MBA resume, the personal story, career goals, the essays, finding and briefing the recommenders and finally interview prep. As a non-US-based applicant, visiting campuses was not something I could do. Menlo Coaching had the ...
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    Class of 2022 Admit
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  • Tuck Admit! Great Experience
    6 months ago
    I decided to start working with Menlo Coaching in January of 2019 and worked with Alice for almost a year. All throughout the year, Alice and her team really pushed me to go beyond what I thought was possible. For example, when I signed with Menlo, I had a 740 GMAT, and they pushed me to study some more and take it again. Additionally, Alice and her team were willing to work with me on a daily basis for months on end. I sent her drafts for the essays, and we went through dozens of drafts. Additionally, she helped me on 8 schools, of which I earned an interview with 6, and admission at 4. As someone who has never worked at a particularly prestigious ...
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    Class of 2022 Admit
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  • HSW Admit. Very glad I worked with Alice!
    7 months ago
    My recommendation is that you follow the link to their website, fill out the application form, and then do a consultation call with Alice or one of her colleagues at Menlo Coaching. If you're considering working with an MBA admissions coach, you should do multiple consultation calls with different coaches/consultants and compare how you feel about each call/coach. I called a couple of MBA admissions coaches including some of the ones frequently mentioned on P&Q, and decided to work with Menlo Coaching for two reasons. The first and more material reason was that they made a convincing argument that their lower client-to-coach ratio meant that someone would be “holding my hand” throughout the entire admissions process to a greater degree than would be possible with ...
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    Class of 2022 Admit
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  • Helped Me Get Into HBS
    7 months ago
    I would not have been accepted to Harvard if it weren't for Alice and Menlo Coaching. As an applicant from a traditionally oversubscribed background (Asian male in finance), I found Alice and Menlo Coaching to be critical to helping me differentiate myself and tell my unique story. She's definitely had extensive experience working with MBA applicants, and I think the Menlo Coaching system she has developed has been institutionalized and perfected. In addition to being an amazing resource, Alice was also very easy to work with. She gave me her personal attention throughout the entire process and always took time to answer my questions thoughtfully. Some of my friends used consultants from other services, and I realized that was not the case with everyone. Alice/Menlo Coaching ...
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    Class of 2022 Admit
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  • Alice and MC are amazing!
    7 months ago
    As a somewhat non-traditional MBA applicant trying to figure out how to navigate the process, I reached out to Menlo Coaching for a consultation and was recommended to join their "Early Bird" program. It could not have been a better fit for me, as I was given plenty of time (nearly a year) to understand more about the MBA in general and truly consider what I was looking for in a program and how to market myself in my applications. Through meeting with Alice and Leslie and speaking about my entire life story for nearly two hours, we were able to distill some salient points, stories, and themes from which to attack essays and shape my overall applicant profile. Further, in this earlier time period ...
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    Class of 2022 Admit
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  • Highly recommend!!
    7 months ago
    I can’t recommend working with Alice and Leslie enough. From the very start, I knew Menlo was differentiated in that they take a holistic approach to you as a candidate vs. just pay-per-hour essay advice. The entire process is truly comprehensive and helped me highlight the best aspects of my candidacy and execute flawlessly. One of the most valuable things about their service, for me, was a session where for two hours I basically narrated my life story from childhood to where I am today and Alice and Leslie then helped my parse that narrative for the salient/interesting pieces. After this session, I wrote my initial essay drafts with this guidance. This exercise was extremely helpful in that it helped me identify a comprehensive narrative that ...
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    Class of 2022 Admit
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  • Accepted to Wharton with a six-figure scholarship
    7 months ago
    I had chatted with 15-20 consultants in the year leading up to business school, and what immediately stood out about Alice was her sense of empathy and respect for my personal story. Alice never tried to fit me into a cookie-cutter template of what a business school application should look like; rather, she carefully listened to my experiences and ensured her advice stayed authentic to who I was. Alice took a holistic approach to my application. Beyond writing essays, Alice suggested extracurricular activities, additional experiences at work, and ways to deepen my understanding of each school. This gave us much more content to work with when it came time to writing essays and ensured each element of my application worked together to create a ...
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    Class of 2021 Admit
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  • Alice Is Top-Notch - HBS Admit
    8 months ago
    I cannot recommend Alice highly enough because her service is mind-blowing and has resulted in a miracle: I would not have been admitted to HBS without Alice and her team, who are top-notch for a number of reasons: 1. I can always count on Alice for highly personalized advice. She was instrumental in highlighting my specific developmental areas so that I could prioritize my time and effort. There are a few exercises so you can be assured that your application will be truly unique. As a result, my application stood out although I have an over-represented background and odds are against me. 2. Alice pushed me to become better. I would not have done some of the most useful preparation without her. 3. Alice always tells the truth. ...
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    Class of 2022 Admit
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  • Best Consultant In The Business!
    9 months ago
    My friend referred me to Alice. For the information call with her, I had this vague idea of going to business school but very little directional guidance. Within half an hour, Alice was able to map out what I need to do to best prepare myself. She is very enthusiastic about helping students get into MBA programs, and I was convinced right away. It was wonderful to work with Alice during the application process. Her responses are always timely, even around the deadlines. She took the time to listen to my story and get to know me as a person. I really appreciate her high standards on the essays. There have been times where she would push me to rewrite multiple time over a concluding ...
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    Class of 2022 Admit
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  • GSB Admit -- Excellent Experience with Menlo & Alice
    1 year ago
    Before hiring Alice/Menlo, I spoke with numerous admissions consultants. I had heard about Menlo through personal referrals, and in my intro call, it was immediately obvious that the team had a differentiated grasp of the admissions process. More so than the other consultants I chatted with, Alice (and David, her Menlo partner) quickly understood my background and the strengths/weaknesses to build an application around. Throughout the process, the Menlo team provided a range of resources that far outpaced what other consultants offered. Alice and David connected me with current students at schools that interested me and with similar applicants concurrently going through the process so we could spit-ball ideas. Alice and David work with an absolutely excellent speech coach, Eduardo, who constructively supplements the interview ...
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    Class of 2021 Admit
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  • Best In Class!
    1 year ago
    Alice and the team helped me got into my dream school - HBS! I got to know Alice initially through my friend who also got into HBS last year. I heard so many good things about Menlo and the team really exceeded my expectations. From crafting the personal story to preparing for interviews, Alice was super involved in every step of the process. For instance, she even helped me pick the perfect outfit for my HBS interview!! In addition, I was working on a very tight timeline, and Alice not only provided detailed inputs/feedback in a timely manner but also constantly pushed me to deliver the best possible output. She is very candid and genuine. Instead of saying what you want to hear, she tells you ...
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    Class of 2021 Admit
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  • Can't Recommend Alice Highly Enough!
    1 year ago
    Menlo and Alice far exceeded my expectations, enabling me to submit my best application and put my best self forward in the business school admissions process. Alice helped ensure that I did everything possible to maximize my chances for admission, from campus visits, networking, and the GMAT, to application materials and interview prep. She made this process very structured and manageable through their online platform and gave me the guidance and support I needed every step of the way. It is clear how invested she was in my success, always pushing me to the next level and helping me deliver my very best. The time and attention she devotes to you is unreal. She was extremely accessible and super efficient in providing edits and feedback ...
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    Class of 2021 Admit
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  • Best Coach - Couldn't Have Had A Better Experience!
    1 year ago
    Applying for schools couldn't have been a better experience with Alice and her team. They provide an all-inclusive experience and are there for you every step of the way. For those who don't know as much about the b-school process, they have bimonthly workshops via video on various topics (e.g. GMAT prep, visiting schools, utilizing your network, resume writing). For me, I felt like I already knew a lot about the application process due to being at a consulting firm surrounded by many b-school alumni. I was still blown away by the level of support and new insights that Alice brought. A few things that really stood out: 1. You have fewer iterations and a tighter narrative. I wrote an average of 3 drafts for my ...
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    Class of 2021 Admit
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  • Amazing Experience & Results With Alice
    1 year ago
    I worked with Alice for Round 1 applications in 2018. My situation was complicated by the fact that my GMAT was below average for most schools (700) and that I’m a British-Indian (whilst I was born and raised in the UK and my parents were born and raised in Africa, my Indian heritage was obvious through my name). With this came the usual concerns about how schools ‘bucket’ people from certain ethnicities. If you take one thing away from this review, let it be that Alice was AMAZING (I cannot stress this enough and I could not have done it without her; every penny was well-spent!). Firstly, I had a 30-minute consultation with Alice. I was instantly struck by her willingness to listen to me, gather all ...
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    Class of 2021 Admit
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  • Best decision I ever made- Alice and team are absolutely fantastic!!
    1 year ago
    I was referred to Alice through a friend and I am so thankful for this introduction. During one of my initial calls with Alice, she told me that she would be there the entire way and beyond. She under promised and over delivered! Alice and her team were indispensable in getting me accepted at my dream school, HBS! Their in-depth and holistic approach have amazed me and the people close to me. It started with an online platform where you are assigned tasks to get you through the application marathon in a structured way. Alice guided me through the groundwork by, for example, setting up calls with alumni and current students, pointing out what factors to look out to during school visits, etc. Once the ...
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    Class of 2021 Admit
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  • Alice & Team Are the Best - HBS Admit
    1 year ago
    I have little doubt that Alice and her team are the best in the business. I reached out to her over a year ago and it was a great fit from the beginning. Bottom line, Menlo has the best reviews in MBA consulting for a reason and you should try to get to them early to secure their help! In terms of the application itself, I had many differing opinions on what and how to present myself. Alice and team helped guide me in my writing / finding a voice but importantly, did not write for me. My application was truly my own, with my voice. I couldn't have asked for a better consultant and when I submitted my application, I felt very good about it ...
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    Class of 2021 Admit
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  • Menlo & Alice Bring Humanity To This Process
    2 years ago
    You won't find anyone else who brings humanity into this process and has your best interests at heart at all times. I worked with Alice and I was blown away by her level of engagement with my application. What really sets her apart is that she's not willing to shy away from giving you the hard truth - and sometimes telling you that maybe an MBA isn't the best thing for you or that your selection of schools doesn't really match your long-term interests. Her philosophy for the essay was that it is something that needs to reflect my life story and something that I should be proud of decades from now - not something I'm whipping up just for the application. Alice not only holds ...
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    Class of 2021 Admit
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  • You & Your Application Will Reach Maximum Potential
    2 years ago
    Alice and Menlo are more than just a (world class) MBA admissions consultancy. They are sincerely curious in you as an individual and want the best for you, and as a result, they will push you to reach your maximum potential. This sincere approach means that they really understand your strengths, values, weaknesses, and ambitions (and what sits behind those ambitions). Frank and honest, they will tell you when they expect more of you or when you need to take that extra step to have the best chance of getting into an MBA, which was hugely important for me at times. The working relationship absolutely feels like a partnership. Initially, you will go through a process where Alice delves deep into your story, and very ...
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    Class of 2021 Admit
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  • You found your consultant! Alice is the best.
    2 years ago
    I talked with many consultants, and it seemed I was talking with the same person. The questions were superficial, and everyone told me how great my chances were. Alice, on the other hand, is at a much higher level, from the first email loosely explaining my ideas, she already pointed out many important flaws in my reasoning and gave me invaluable tips. That was even before the first interview, and on that instant, I knew she was the one. I would not even dare to consider anyone else but Alice. I had a very tight schedule, only one month to prepare my entire application from scratch, and, even in such short notice, she managed to give a lot of attention to every single detail of my ...
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    Class of 2019 Admit
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  • You Want Alice on Your Team!
    2 years ago
    Bottom line up front: If you want to present your best self in your applications, you want Menlo on your team. Alice is the best in the business, and she will help you to extract every bit of what you offer as a candidate and present it in your applications. I found Menlo Consulting on P&Q while reading reviews for admissions consultants. Alice’s excellent reviews stood out to me, and once I learned that Alice and David only accepted a limited number of clients each year and could, therefore, provide the individually tailored service for which I was looking, I decided to contact them. I could not have been happier with my choice. As a transitioning Army veteran, I was concerned about being able to ...
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    Class of 2020 Admit
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  • Alice and Menlo Coaching are THE best!
    2 years ago
    I had the pleasure of working with Alice for my deferred MBA applications. From the very start, Alice was extremely realistic and candid about my chances at the schools I was targeting, which I appreciated. Before working on the essays and the bulk of the application, I liked how Alice spent time strategizing our approach, getting me to put thoughts on paper, and really getting to know me (beyond just my resume / activities / profile). I would look forward to my calls with her, and within a few weeks I felt like I was conversing with someone I would consider more than just a coach or mentor. Her guidance is what allowed me to come up with a story that captured the essence ...
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    Class of 2022 Admit
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  • Top notch in every way - admitted to HBS
    2 years ago
    I worked closely with Alice (and David for interviews) for several months. I can comfortably say she exceeded my expectations in every possible way. She pushed me to really think about my overall story - and would wouldn't hold back when she thought things were not up to standard, which is exactly what I needed. Ultimately, I ended up with a set of submissions that I was not only immensely proud of, but ones that I truly felt was the product of my own work (Alice will not write for you, which is a good thing for your application!). Overall, Alice is a class act who truly cared about me as a client. She is not overly commercial, flat out telling me at times; "You don't ...
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    Class of 2020 Admit
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  • Accepted to Wharton, Booth, and MIT!
    2 years ago
    I am so happy I found Alice through a friend's referral. From the start we clicked and I could tell she really cared about finding the best MBA fit for me (she helped me narrow down the list of schools I was applying to based on personal/family needs). Then while writing the essays, she always followed up, helped me think through my story, and paid attention to the smallest details so that I came across as dynamic and not just a typical "finance person." I knew when I submitted each application that it was as perfect as possible - and I ended up getting admitted to Wharton, MIT, and Booth with an 80k scholarship! She is also a great resource to practice interviewing with (we prepped ...
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    Class of 2020 Admit
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  • Excellent consultant and great person
    2 years ago
    I was referred to Alice by a friend and colleague. I was planning to apply to business school and wanted to work with an experienced consultant for not only guidance on essays and applications, but because I valued the direction and insight of someone intimately familiar with the process and my targeted schools. Working with Alice was fantastic and I cannot imagine a resource more knowledgeable, helpful or supportive. Working with Alice resulted in a very organized and methodical process, and her help was invaluable in crafting the best possible version of my story. I applied to four schools in Round 1, and this method allowed me to manage a large undertaking with minimal stress. She (and David) also helped me prepare for interviews ...
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    Class of 2020 Admit
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  • 6 for 6 in the Top 10!
    2 years ago
    Initial Conversation: I first reached out to Menlo Coaching two years ago. They were completely booked at the time (definitely reach out to them early if you are interested). Last year, I remembered to reach out early. I had talked to a few other consultants before I reached out to Menlo Coaching. But after talking to them, I knew I wanted to work with Menlo Coaching because they sounded like they genuinely wanted to get to know me and my story. They were extremely knowledgeable about the admissions process, and I liked knowing who I would get to work directly with. I spoke to Alice, and she was very honest with me. She told me I would need an even higher GMAT score for the ...
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    Class of 2020 Admit
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  • THANKS ALICE! Got through Kellogg, because of you!
    2 years ago
    My conversation with Alice started a year back when I decided to go with a consultant for my MBA application. I had just got a reject from INSEAD and had reached out to Alice for her advice for my application at Kellogg after reading some reviews on GMATclub. During my first conversation with her I knew her for the person she was - genuine, empathetic, and extremely helpful. She clearly said that my rejection at INSEAD was not because she saw drastic gaps in my essay, but more due to 'bad luck' and she would help me with my story at Kellogg, since she felt, in her words, that I was a 'strong candidate who deserved a good offer'. I liked her honesty, and transparency. ...
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    - Shaz Hoda
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  • Committed, Empathetic and Knowledgeable
    3 years ago
    Like many others, I spent quite a bit of time researching various consultants and deliberated on who to pick once I had narrowed the list down. I chose Alice because I found her to be both knowledgable and committed to my success. Right from the free consultation, Alice focused on identifying the gaps in my profile and how to weave a successful story. Most importantly, she did this in a professional yet thoughtful way where I always felt comfortable and in control of the process. What truly set her apart for me was her ability to understand who I am and what makes me unique. When submitting my application, I was confident that I was submitting a strong and truthful narrative about myself that was ...
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    Class of 2020 Admit
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  • Open, honest, and caring consultant
    3 years ago
    I worked with Alice on my Round 1 application to HBS and GSB, and landed both interviews, and got accepted to HBS. My first interaction with Alice was during the 30 min free consultation. At the time, I was evaluating a few other consultants, and I was immediately won over by Alice's thoughtfulness and caring nature. She already started giving me helpful advice, even though she told me she was full for R1 applicants. Luckily we worked out our timing, and I got the amazing opportunity to work with Alice. Through out the process, Alice was a great listener, and always made sure I presented the best of myself in the most genuine way. We also did a mock HBS interview which had many topics ...
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    Class of 2020 Admit
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  • Alice & Menlo are A+
    3 years ago
    In round 2 of last season, I applied to several top full-time programs with limited success, being waitlisted and eventually accepted at one program falling just outside the top 10. In 2018, I re-applied and was admitted to my top choice Booth. I improved my GMAT score; however, working with Alice and Menlo Coaching maximized my success. I don’t think I’d be in my fortunate situation without their help. There are several benefits working with Alice and the Menlo team, which I’d distill into two major buckets. First, they help peel back the layers of your life story and help craft a unique and compelling story. When it comes to packaging your story into essays, they guide you with achieving the perfect balance of building ...
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    Class of 2020 Admit
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  • Accepted at HBS
    3 years ago
    I worked with Alice on my re-application to Harvard and Stanford (plus a few schools that I applied to for the first time). I contacted 5-6 consultants to get a feel of the people out there first, and chose Alice because of her amazing reviews (to which I am adding) and the fact that she seemed like the only person I spoke to whom I could truly trust from the first time we spoke. I was originally going to reach out to Sandy Kreisberg about HBS afterward but decided to go with Alice after we spoke over the phone. This trust factor I think is important above all else. Alice pointed out a few broad themes and was realistic, telling me that I probably would ...
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    - Melanie Hu
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  • Lucky to have found Alice and her team
    3 years ago
    Alice has a strong dedication to excellence and always goes the extra mile. I want to echo all the other reviews in that she truly cares about her clients; I could trust her to offer her input in all aspects of my application. I started working with Alice in June for 2017 Round 1 applications, and had a call with her a few days ago after my HBS acceptance. The whole time Alice gave her 110% to understand my candidacy, help me present my strongest self, and support me as I navigated the process. I had a initial calls with several consultants and Alice clearly stood out with her genuine interest in getting to know me and knowledge of the MBA application landscape. Alice was ...
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    Class of 2020 Admit
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  • Accepted to LBS (and other top choices)!!
    3 years ago
    Alice is the best out there, hands down. I knew the application process would be an uphill battle. All of my professional experience was highly non-traditional and I was not confident I could present my story in the best way possible. That is – until I found Alice. It is a significant financial commitment to work with an MBA advisor, so I conducted careful research and had introductory chats with 7 different firms. From the second I met Alice, I knew I’d found a match. Alice was thoughtful, incredibly sharp, and she really wanted to understand me, my background, and my motivations. Throughout our time together she listened to me, evaluated my concerns, and was truly focused on making sure I did my absolute best ...
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    Class of 2020 Admit
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  • Very strategic and helpful consultant to work with.
    3 years ago
    I am a re-applicant and Alice helped me get into INSEAD. I worked with another consultant last year and the experience was horrible. I feel Alice is very helpful. She really tries to understand me and think about a very strategic way to position me in front of the schools. I think she knows what the school is looking for. Also, she is very fast and efficient. I think we only need around 3 - 4 edits and can finish each school within 3 weeks. I recommend her to all my friends in MBA application process.
    - Rowena Zhu
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  • Thank you, Alice for being there for me - always honest and on time!
    3 years ago
    With the below post I want to warmly recommend the services of Alice van Harten and Menlo Coaching to all future applicants! Please, feel free to reach out to me if you have any questions. I will be glad to fully verify my authenticity. I have had the plan for an MBA for quite some time. Then, having worked in an unknown family startup, coming from an underrepresented part of the world, which does NOT have any tradition with MBAs and does not have English as its first language, I knew early on that I needed an admissions consultant. The best one! I talked to all of them, big and small, famous and rather unknown, and luckily, while doing my research I ran into Alice. ...
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    - dimiterkraev@yahoo.de
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  • Candid and Strategic Professional who Goes the Extra Mile
    3 years ago
    Before selecting Alice, I did initial conversations with a number of different firms. While most of the firms focused on their past successes, Alice was already formulating a strategy to help present my story to the admissions committees. This focus on her client persisted throughout our relationship from developing ambitious career goals (that were actually aligned with my interests), to making sure all the discrete pieces of my applications fit into a coherent narrative, and finally to a mock group interview to prepare me for Wharton's process. Alice provided sage guidance and a level head while going through the emotional rollercoaster of the application process. She is constantly asked to take on additional clients but refuses because she worries that this will dilute her focus ...
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    Class of 2019 Admit
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  • Fantastic consultant to work with. Delighted with how everything went.
    3 years ago
    I worked with Alice from Oct 16 – Mar 17 on 4 round 2 applications to US schools. The schools were Wharton, Harvard, Stanford and Booth. I am originally from the UK and had been working in New York for a year. I want to state up front that all the words below are mine and I did not share this review with Alice before posting. The reason I am doing this is that when I was choosing a consultant a year ago and came across Alice’s reviews they were so unbelievably positive that I was nervous they weren’t fully independent (I ended up speaking to a few of the reviewers who assured me that they were all their own words). I have tried to ...
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    Class of 2017 Admit
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  • Accepted to INSEAD!
    3 years ago
    Alice is truly an exceptional MBA consultant! A friend of mine was accepted to HBS with Alice's help. After hearing good things from my friend, I approached Alice for help with my INSEAD application. Alice really cares about her client and her client's stories. I have quite a lot of scattered experiences so I really needed someone to help me present them in the best storyline possible. Alice is efficient, reliable, resourceful, and her attention to detail is superb. She also has very good judgement of characters when it comes to interviewers. She accurately predicted the styles of my interviewers and the possible tough questions they may ask. I'm thrilled with the result! One school applied and one school accepted! I could not have done ...
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    Class of 2018 Admit
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  • Stanford made possible
    3 years ago
    Alice is a great person to work with and really cares about her clients but substantively her product is second to none. 1. Clear firm guidance on what schools are in your orbit and then strategies for each. 2. Extremely high attention to detail on ALL aspects of the application from essays to work experience 3. Speedy turn around times for essays 4. Exceptional guidance on refining your pitch in consideration of ALL aspects of your work and life experience. Listens to your pov but gives clear direction when she feels strongly on something 5. Brilliant interview preparation Overall an outstanding product and service and well worth every penny. If like me you have dreamed about one day going to Stanford (or HBS etc) then ...
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    Class of 2017 Admit
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  • Got into HBS thanks to Alice!!!
    3 years ago
    As the title says, I got into my top choice business school (Harvard Business School) thanks to Alice! Looking back on the process, I’m certain that I would not have gotten into Harvard if it wasn’t for Alice’s help. Alice is hands down the best MBA coach out there. Even before I hired Alice, I could tell that she really cares about her clients. I did a consultation call with many different admissions consultants and of them all, Alice was the only one who really tried to understand my story. For instance, I’m a 2+2 applicant (applying as a senior in college), and Alice was the only one who understood that a 2+2 application is different from a normal application. After hiring Alice, she consistently ...
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    Class of 2022 Admit
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  • The Best MBA Consultant!
    3 years ago
    Alice is an amazing MBA coach who truly cares about your application and is extremely professional in strategizing the application process from beginning to end. In the initial appointments, Alice gave me pragmatic advice in choosing which schools to apply, but she also respected my choices and took every application seriously. Alice made an effort to really listen and understand who I am and what are my professional and personal experiences. Initially, I was worried about my experience being too scattered, and I was also not too confident about my story-telling skills. Alice encouraged me to open up, to be authentic and to reflect deep on my motivations and qualities without worrying about how admission would perceive me. At the same time, she took charge ...
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    Class of 2019 Anonymous
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  • It goes Menlo Coaching and then everyone else.
    3 years ago
    I think I’ve written 1 other review in my life and I’m pretty sure it was to get $10 off for food delivery (college student budget). Now with that said, I have decided to sing the praises of Alice Van Harten and David White from Menlo Coaching. I decided in May 2016 to take a serious run at applying to Business School. Unfortunately, my work / extracurricular are significantly demanding and, even with the research I had done on the application process, I still felt unsure as to how to best position my “story.” I was familiar with admission consultants and figured since they all offered a free initial consult I would receive some insight. Awful. Perhaps it was my misfortune but a good amount ...
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    Class of 2019 Anonymous
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  • There is no one else out there like Alice
    3 years ago
    I could not have done it without Alice – no question about it. As a re-applicant, applying again was a daunting task. I had used an MBA coach from one of the big firms the first time around and while not getting in was completely on me, I felt the value that firm provided was minimal. I was skeptical about using another coach, until I spoke with Alice. Instead of telling me what I “wanted” to hear (how I was a shoe-in for my top choices etc. - which was the approach all the other MBA coaches took) she told me exactly what I needed to hear. Off the bat she was able to identify the holes in my application and what I could do ...
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    Class of 2019 Anonymous
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  • Outstanding Admissions Consultant
    3 years ago
    Alice is an excellent choice as a consultant, whether you're from a traditional or non-traditional background. As others have mentioned, she is very intelligent and organized. Her assistance in crafting my story for each of the schools to which I applied was invaluable and she was highly responsive in going through drafts of my essays. The other resource she provided that was particularly helpful to me was walking me through the recommendation process, from selecting recommenders to spending time with them on the phone to ensure they were emphasizing qualities I wanted to get across. Interview prep was also useful, both 1 on 1 and especially a Skype team-based discussion mimicking the format of the Wharton interview. I also appreciated the hourly pricing structure vs. ...
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    Class of 2019 Anonymous
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  • Amazing consultant and person!
    3 years ago
    I spoke with several admissions consultants before finally deciding on Alice from Menlo Coaching. I could hardly believe the glowing reviews from GMAT Club and, after working with her myself, I can attest that she is truly the best. Alice is honest and personable. When I started researching consultants I was also in the process of re-taking the GMAT and she was upfront that she did not think I would have a competitive shot at the schools I was targeting until I got 720 or above. She doesn’t sugar coat her feedback and gives you the advice you need to hear. When it came to the essays, she was always prompt in her responses (<24 hours) and pushed me to dig deeper and cut the ...
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    Class of 2019 Anonymous
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  • Everyone should hire a perfectionist as admissions consultant
    3 years ago
    Alice has high standards for client and herself, which is very assuring in the application process. For essays, she would not settle with unconvincing examples. She would urge me to rewrite and think in different directions until she finds the contents satisfying. She even did facebook account and website checking for me before I submitted my applications. She is always organized and knows my schedule very well. What's most important, Alice is empathetic and genuine, which helps me to open up in the application process and to write about my true feelings in the essays. Without her help, I would probably still get offers from schools like Booth that values my analytical background, but working with her enabled me to explain clearly my motivation and ...
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    Class of 2019 Anonymous
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  • Best possible admissions consultant out there
    3 years ago
    With Alice as your consultant, you are going to bring out your best possible self in your applications, and your applications will simply be at a different level than they would be without her help. I can confidently say there is no other person I would rather have worked with than Alice - I'm just lucky to have signed up as her client before she got fully booked for Round 2 applications. Some quick info about me: I am a reapplicant to HBS: I applied two years ago and got dinged. With Alice's help, I was able to get the acceptance this time around with what I consider to be a far stronger application. I knew from the start I had made the right choice. ...
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    - pandq.2.flipshin@spamgourmet.com
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  • Incredibly helpful - worth every penny!
    3 years ago
    I can not recommend Alice highly enough. I am a non-traditional applicant, and I wasn’t sure how to best present myself, or even what schools would be a good fit, given my background. So, I knew I needed some help, but was skeptical of working with a consultant due to the hefty price tag. I did free consultation calls with several different agencies to assess my options. These calls ranged from bad to mediocre; they all felt relatively generic, and none of them felt like they truly understood how to deal with me as an individual. I then read a positive review of Alice on Gmat club, so I signed up for a free call on her site. After talking to Alice on the phone ...
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    Class of 2019 Anonymous
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  • Great consultant, even better person!
    4 years ago
    Chatting with Alice is always a pleasure. Initially the MBA application process was so daunting I didn't even know where to start. I spoke with a lot of peers and contacts who had been through the process, but I realized I would still benefit from working with a consultant to receive honest, tailored, and direct feedback. I read a lot of reviews and spoke with several different consultants from both big name firms and small shops. The Big Names were a big turnoff for me because they seemed on a hurry to get me off the phone and had a very impersonal feel. I felt I could get the same level of effort from personal contacts who had been through the process. Out of the ...
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    Class of 2019 Anonymous
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  • Highest of Recomendations
    4 years ago
    After contacting multiple consultants before making my selection, Alice was an easy choice. She was able to develop a keen understanding of my candidacy in a way that enabled her to help me frame my story and application in a very effective manner. Like many prospective MBA students, I was very busy during the application process and I was uncertain how I would be able to carve out the time to complete my applications. Working with Alice absolutely helped on this end as she was able to help me use my time as efficiently as possible. Ultimately I was able to increase my number of target schools, which had been a goal of mine. Alice's advice throughout the application process was invaluable. I know that ...
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    Class of 2019 Anonymous
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  • Insightful and empathetic guide through the admissions process
    4 years ago
    I had initially begun the process with a different consultant. After he demonstrated that he had not even skimmed the forms he had me spend several hours filling out, I contacted Alice. Starting with our first conversation I could tell that Alice truly cared about getting to know my story. There were several times when she was able to suggest obscure details (that I had mentioned early on) as being applicable to my essays. The online tracking database that she maintains is invaluable for keeping track of tasks and due dates. Her interaction with my recommenders was incredibly professional and they were impressed with how she helped them come up with meaningful, glowing recommendations. Interview prep (via Skype) was quite rigorous and I was able ...
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    Class of 2019 Anonymous
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  • You will probably not find a better consultant
    4 years ago
    As soon as I finished my first call with Alice, I could tell that she is different from the other consultants I talked to. She is honest, transparent, and really seems to care about her clients. She was able to provide specific actionable suggestions for extracurricular activities to boost my resume - right then and there on our very first call. I decided to retain her services and I never regretted it once. I have friends who are applying or who have applied in the past, and from comparing their experiences to mine, I would say Alice really excels in all areas - advice on schools, essay tips, choosing recommenders, creative essay ideas, how to beef up your resume and also interview prep. She will ...
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    Class of 2019 Anonymous
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  • The best decision of my MBA process
    4 years ago
    I reached out to Alice the spring before applying to MBA programs, with very little knowledge of the process. My non-profit background meant I had few friends of colleagues to guide me, but Alice's support led me to the school of my dreams, Columbia. Her knowledge and experience was immediately obvious during the introductory call, when she quickly plotted out a potential strategy to leverage my background. Her help started with school selection and still continues even after my acceptance. From school selection, to essays, and to recommender selection, Alice's advice was both honest and helpful. The most valuable experience was the mock interviews I completed with her in preparation for interviews at my top and 2nd choice. The extensive prep work she provided and ...
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    Class of 2019 Anonymous
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  • Truly worth your time and money
    4 years ago
    I cannot recommend Alice enough. In a massive cottage industry of advisors and tutors, I feel so good about the money and time I spent on Alice. I can point directly to how she added value to my case as a candidate, and I ended up with great results: offers of admission from Chicago Booth, MIT Sloan, Northwestern Kellogg, Duke Fuqua (also waitlisted at Wharton). I also received significant merit fellowships from Booth, Sloan and Fuqua. I contacted Alice after having submitted my applications, and after not receiving an interview to another school to which I applied--I was spooked. My first thought was how I could maximize the interviews I did have, which at that point was the Kellogg interview (given to all applicants). Alice ...
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    Class of 2018 Anonymous
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