How They Teach The Case Method At Harvard Business School

nohria-2“At HBS, we try to inspire our students to be leaders who make a difference, make a positive impact in the world. But I think it’s also very important to emphasize that it takes time. It requires persistence and patience. So that’s why I think this case gives a very positive and motivating message to students.”

Keinan’s case protagonist will help HBS faculty reach the target set by Dean Nohria last year to more than double the number of female protagonists in case studies over five years, to 20% from 9%.  Nohria promised the increase as part of an extraordinary apology to female students and faculty over the business school’s historic treatment of them, which at times, he said, saw women “disrespected, left out, and unloved by the school.”

A new Cold Call edition is to be put up every two weeks; on tap are cases focused on Heineken, Steve Jobs, the NFL, the NBA, and the space shuttle Columbia.

DON’T MISS: HOW THE WORLD’S TOP BUSINESS SCHOOLS TEACH THEIR MBASGOOD MORNING, HARVARD BUSINESS SCHOOL!

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