BUSINESS ANALYTICS AT CARNEGIE MELLON
Each business analytics master’s program offers students something different. For the Tepper School of Business’ business analytics master’s program, the hands-on learning model is what sets them apart. Senior Associate Dean of Education, Willem-Jan van Hoeve, credits this approach to the school’s faculty and intentional curriculum.
“We are what we do,” he says.
With a pool of dedicated, active, and prominent researchers, Tepper’s high-caliber faculty translates their work directly into the classroom. Instructors have a wide range of experience and credentials; some have their PhDs, while others are affiliated with the School of Computer Science at Carnegie Mellon. Many are at the front line of developing business analytics’ tools and applications.
COMMUNICATION SKILLS A KEY PART OF THE TEPPER APPROACH TO BUSINESS ANALYTICS
van Hoeve says that unlike many other schools, Tepper designed the program from the ground-up in order to create specific courses that are intentionally sequenced. With a focus on creating course content on machine learning to help students understand how to optimize business applications, the curriculum also places a large emphasis on leadership rather than solely data science in order to create well-rounded graduates.
“Just being able to solve those business problems is not enough; you have to translate that to an audience,” van Hoeve explains. “Business communication and leadership skills are important to actually make a difference in business analytics.”
Since launching the master’s in 2018, Tepper has produced three small and intimate cohorts and expects to grow to 40-50 students per year in future years. The program, which is delivered in a part-time, online format, consists of immersion weekends that take place three times a year. While Tepper hasn’t been able to run the in-person weekends since the pandemic’s start, they’ve replaced them with online activities, such as workshops, extracurricular social engagements, and research seminars by faculty. Coming out of the program, van Hoeve says that students gain a thorough understanding of the business value of analytics.
“Moving forward, the change that we envision is closer integration with the other programs that we offer. We have some dedicated courses for this particular program, but they can be interesting for MBA students as well, especially our part time online hybrid students,” he says.
THE IDEAL BUSINESS ANALYTICS CANDIDATE
Expressing the need for analytics skills throughout the entire workforce, van Hoeve says there are a few ideal candidates for a master’s program in business analytics. People right out of college who have studied engineering, business, or economics, people who want to change careers, and people who want a better understanding of the business landscape are their target applicants.
While a background in math, probability, and coding is an asset, van Hoeve says it’s not a prerequisite. “Some students may be overwhelmed by some of the content of the programs; some think that they actually need to be proficient entirely in each of these topics before they even can start, but this program is intended to teach them those things,” he says. “They can do it, even though it may sometimes be a bit intimidating. If they’re determined, there’s value to taking a business analytics program. And if they understand what the value is to them individually, then they should go to the best program that fits their particular career choice.”
ADVICE FROM GRADUATES
University of Minnesota Carlson School of Management’s Tanmayee Waghmare advises that prospective students get comfortable with being uncomfortable during their business analytics master’s. “Given the rigorous nature of the program, be prepared to work hard. Try to make the most of every opportunity that comes your way, whether it’s team projects, public speaking, volunteering, networking, job fairs. Also, make sure you manage your time well by prioritizing your to-dos. Lastly, don’t forget to have fun and forge long-lasting friendships!”
Maharshi Dutta of Purdue University Krannert School of Business echoes Waghmare’s advice, adding that passion for business analytics will help students thrive in the program.
“Mentally prepare for hard work, diligence and loads of reading, as the field of analytics is constantly evolving and you need to evolve along with it,” says Dutta. “Data is the biggest and the most valuable asset in today’s world. It is probably the largest source of revenue for technology firms, but little can be done without having an interest or love for it.”
Along with hard work and passion, Rochester University Simon School of Business’ Guilherme (Gui) Plentz de Liz advises that prospective candidates own their story when applying. He says, “I believe the most important thing is communicating your story in the right way. At the end of the day everyone has the grades and the internships. What separates you from the rest is showing the sides that enlighten you.”
Learn more about the educational and career journey about these Master’s in Business Analytics students who are creating impact. Click on the links below.
MEET THE MASTERS
|Alumni Member||Master’s In Business Analytics||Current Employer|
|Douglas Levine||Carnegie Mellon University (Tepper)||Goldman Sachs|
|Pol Borrellas i Martín||Esade Business School||Typeform|
|George Ponirakis||Imperial College Business School||Lloyds Banking Group|
|Tanmayee Waghmare||University of Minnesota (Carlson)||Capital One|
|Borja Ureta||NYU Stern School of Business||KPMG|
|Maharshi Dutta||Purdue University (Krannert)||Deutsche Bank|
|Guilherme (Gui) Plentz de Liz||University of Rochester (Simon)||Ernst & Young|
|Leah Greenberg Kelly||UCLA (Anderson)||Nike|
|Jolee Zhao||USC Marshall School of Business||Ernst & Young|
|Chandini Gangadharan||University of Washington (Foster)||Amazon|
|Natalie Honda||Indiana University (Kelley)||The Jet Propulsion Laboratory|
|Edward Haryono Tanuwijaya||Duke University (Fuqua)||Amazon|
|Abby Garrett||MIT (Sloan)||Pfizer|
Our Masters’ Series