Erasmus University’s Rotterdam School of Management: Business Analytics & Management

About the Program

Even ‘traditional’ sectors of business have become data-rich – and such businesses need people who can find the business benefits in digital applications and technologies. Think of supermarkets with their abundance of data, or logistics and its dependence on routing and timing information.

This specialisation in our one-year (12 month) full-time MScBA study programme teaches you to understand, solve and communicate operational, tactical and strategic challenges from data in organisations. What these challenges have in common is their complexity. They need advanced analytics – but the results can be extremely valuable for business. You will find the causal relationships when you tackle real-life business problems in the business world.

After completing your core courses, you can choose from electives such as Analysing Digital Footprints, Supply Chain Analytics or Fintech: Business Models and Applications, before writing your thesis.

Program Format and Schedule

During this programme specialisation, you will:

design business models that exploit technological superiority,
learn how to effectively communicate recommendations from a business analytics project,
discover how to deal with ethical dilemmas in data science,
contribute to positive changes in business.