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About the Program
Combining advanced analytic methodologies within the context of business management, the Master of Science in Business Analytics is a full-time, accelerated program that can be completed in just two semesters. Graduates will gain a competitive advantage in a high-growth field that is backed by William and Mary’s 300 year history of success. Specifically, this program will teach four key areas of business analytics: business acumen, applied mathematics, computing technologies and communicating with impact.
Program Format and Schedule
This intensive ten-month curriculum will teach students the requisite analytic skills to work with big data sets such as machine learning and artificial intelligence and to solve complex problems from multiple perspectives. The curriculum provides a “book-end” approach where business context is taught first, followed by intensive analytic methodology coursework, and ending with a final business application capstone project. Interwoven in each course in the program will be assignments which will require students to analyze data and present it in at least one of the common modalities used in business including verbal communication with presentation software such as PowerPoint or by written communication such as white papers, memos, and reports.
