University of California's Paul Merage School of Business: MS in Business Analytics

The profile was last updated on August 29, 2025. If you have any questions, please contact Georgina Hannah.

About the Program

The Master of Science in Business Analytics (MSBA) is a STEM-designated program that provides students with the ability to handle large data sets and gain insights relevant to a specific business context — data analytics, marketing analytics and operations analytics. The program is offered as either a one year, full-time on-campus experience or a 2-year, part-time online format tailored for working professionals.

Program Format and Schedule

The MSBA program consists of 13 courses – eight required core courses and five electives – with a total of 54 units. A key component of the program is the capstone project where students work on real-world data analytics projects from area companies, under the supervision of faculty and industry professionals.