Harvard | Mr. African Energy
GMAT 750, GPA 3.4
Duke Fuqua | Mr. Quality Assurance
GMAT 770, GPA 3.6
Columbia | Mr. Energy Italian
GMAT 700, GPA 3.5
Duke Fuqua | Mr. Salesman
GMAT 700, GPA 3.0
Stanford GSB | Mr. Army Engineer
GRE 326, GPA 3.89
Chicago Booth | Ms. Indian Banker
GMAT 740, GPA 9.18/10
INSEAD | Mr. INSEAD Aspirant
GRE 322, GPA 3.5
Duke Fuqua | Mr. Army Aviator
GRE 314, GPA 3.8
Kellogg | Ms. Big4 M&A
GMAT 740, GPA 3.7
Harvard | Mr. Renewables Athlete
GMAT 710 (1st take), GPA 3.63
Harvard | Mr. Healthcare PE
GRE 340, GPA 3.5
Harvard | Mr. Military Quant
GMAT 730, GPA 3.6
Wharton | Mr. Future Non-Profit
GMAT 720, GPA 8/10
UCLA Anderson | Mr. SME Consulting
GMAT 740, GPA 3.55 (as per WES paid service)
Chicago Booth | Mr. Healthcare PM
GMAT 730, GPA 2.8
Kellogg | Mr. Concrete Angel
GRE 318, GPA 3.33
Kellogg | Mr. Maximum Impact
GMAT Waiver, GPA 3.77
MIT Sloan | Ms. Rocket Engineer
GMAT 710, GPA 3.9
Wharton | Ms. Interstellar Thinker
GMAT 740, GPA 7.6/10
Harvard | Mr. Finance
GMAT 750, GPA 3.0
Harvard | Mr. Defense Engineer
GMAT 730, GPA 3.6
Kellogg | Ms. Sustainable Development
GRE N/A, GPA 3.4
Chicago Booth | Mr. Unilever To MBB
GRE 308, GPA 3.8
Harvard | Ms. Female Sales Leader
GMAT 740 (target), GPA 3.45
Tuck | Mr. Liberal Arts Military
GMAT 680, GPA 2.9
Harvard | Ms. Gay Techie
GRE 332, GPA 3.88
INSEAD | Mr. Product Manager
GMAT 740, GPA 63%

Stanford GSB Dean’s Twitter Mantle Stolen

Dean Rich Lyons of Berkeley Haas

Dean Rich Lyons of Berkeley Haas

Stanford may have slapped Cal silly on the football field in this year’s Big Game, but U.C. Berkeley Haas School of Business dean Rich Lyons has scored a small victory in the age-old rivalry between the two San Francisco Bay Area schools.

After Berkeley, aka Cal, lost 38-17 last month in the 117th Big Game, Lyons has struck a blow against Stanford in the Twitterverse – but his recently vanquished competition remains hot on his heels. Stanford Graduate School of Business dean Garth Saloner has lost the mantle of most-followed-on-Twitter business school dean, with Lyons now on top – by a single follower.

Poets&Quants in 2011 measured B-school deans’ Twitter performance and reported Saloner’s 2,077 followers made him the most-followed of all, a veritable pied piper of social media for that time. Lyons’ 1,459 put him far behind.

As of Dec. 16, however, Lyons was up by one follower, with 6,946 to Saloner’s 6,945.

While the epic Twitter battle between the two deans remains closely fought, the pair are among a handful of B-school deans – from some of the world’s best schools – whose Twitter feeds are well worth following.

TWEETING TO STAY IN TOUCH WITH STUDENTS, ALUMNI

Why would a dean tweet? We heard an excellent explanation from Jim Dean, when he was dean of the Kenan-Flagler Business School at the University of North Carolina-Chapel Hill, before he became provost of UNC-Chapel Hill.

“The most important reason is to stay in touch with both our students and alumni,” Dean says. “We have 1,700 students and 30,000 alumni. It’s very challenging to stay in touch with them. It gives me a chance to do that with relatively low investment of time to communicate. And there’s a signal there that we’re trying to stay on top of change.”

The most prominent B-school deans on Twitter? There are at least five worth following and they are from many of the best schools in the world, including Stanford, Berkeley and UCLA, IE Business School in Madrid, and the University of Virginia.

So here are some B-school deans worth following, along with their stats (as of Dec. 16), presented in order of the number of tweets they’ve tapped out to the world, from the most prolific to the least.

 

Bob Bruner

Robert Bruner

Dean

University of Virginia Darden School of Business

Handle: Bob_Bruner

Total Tweets: 3,587

Followers: 4,789

Follows: 610

Started Tweeting: Dec. 2, 2008

In both his tweets and blog posts, Darden dean Bob Bruner comes across as the quintessential Renaissance Man. Bruner tweets daily, often several times a day, and his messages also show up on his Facebook page. Since becoming the first dean of a major U.S. business school to go on Twitter in December of 2008, Bruner has tapped out more than 3,500 tweets. While he leans heavily on the “retweet” button, passing along articles such as a Fortune Magazine piece on retaining Millennial employees, he regularly pastes links to material he’s come across, such as an article in The Economist on mergers and acquisitions. On Twitter, Bruner is prolific, reliable, and thoughtful. While some other deans focus almost exclusively on their schools, Bruner’s Renaissance approach sees him tweeting on a wide variety of topics of interest to people in business school and in business. But as interesting as his tweets are, his blog posts over the years are exceptional–and he has a lot to say about business school education (see excerpts of our favorite blog posts by Dean Bruner here).

And what does his wife think? “She is bemused and indeed follows my tweeting and blogging,” he says. “But how can I say this delicately? She keeps up with me, but she’s not technology forward.”