MIT Sloan | Mr. AI & Robotics
GMAT 750, GPA 3.7
Tuck | Mr. Liberal Arts Military
GMAT 680, GPA 2.9
Stanford GSB | Mr. Social Entrepreneur
GRE 328, GPA 3.0
Wharton | Mr. Industry Switch
GMAT 760, GPA 3.95
Stanford GSB | Mr. Irish Consultant
GMAT 710, GPA 3.7
McCombs School of Business | Mr. Marine Executive Officer
GRE 322, GPA 3.28
Harvard | Ms. Developing Markets
GMAT 780, GPA 3.63
Harvard | Mr. Policy Player
GMAT 750, GPA 3.4
Wharton | Mr. Future Non-Profit
GMAT 720, GPA 8/10
Duke Fuqua | Mr. Tough Guy
GMAT 680, GPA 3.3
Harvard | Mr. CPPIB Strategy
GRE 329 (Q169 V160), GPA 3.6
Harvard | Mr. Defense Engineer
GMAT 730, GPA 3.6
Chicago Booth | Mr. Unilever To MBB
GRE 308, GPA 3.8
Chicago Booth | Mr. Bank AVP
GRE 322, GPA 3.22
Kellogg | Mr. Double Whammy
GMAT 730, GPA 7.1/10
Stanford GSB | Mr. Infantry Officer
GRE 320, GPA 3.7
McCombs School of Business | Mr. Ernst & Young
GMAT 600 (hopeful estimate), GPA 3.86
Kellogg | Mr. Engineer Volunteer
GMAT 710, GPA 3.8
Kellogg | Mr. Operations Analyst
GMAT Waived, GPA 3.3
Kellogg | Mr. Defense Engineer
GMAT 760, GPA 3.15
Cornell Johnson | Mr. Indian Dreamer
GRE 331, GPA 8.5/10
Kellogg | Mr. Innovator
GRE 300, GPA 3.75
London Business School | Ms. Private Equity Angel
GMAT 660, GPA 3.4
Chicago Booth | Ms. Indian Banker
GMAT 740, GPA 9.18/10
Yale | Ms. Biotech
GMAT 740, GPA 3.29
Stanford GSB | Ms. Global Empowerment
GMAT 740, GPA 3.66
Harvard | Mr. Renewables Athlete
GMAT 710 (1st take), GPA 3.63

Best Free MOOCs In Business In March

Marketing Mix Fundamentals

School: IE Business School

Platform:  Coursera

Registration Link: REGISTER HERE

Start Date: March 5, 2018

Workload: Not Specified.

Instructors: Maria Teresa Aranzabal and Ramon Diaz-Bernardo

Credentials:  A practitioner and an academic, Aranzabal joined IE Business School as an associate professor in 2015. Before moving to teaching, she held several roles in the retail sector, including a decade as a partner in a retail consulting firms, along with working in marketing, international development, franchising, and general management for several organizations. An MBA from the Wharton School, Aranzabal also has experience as a retail consultant at McKinsey and a senior association in M&A for Goldman Sachs. Diaz-Bernardo is an expert in the area of tourism and hotel marketing strategy who has consulted for companies ranging from Ford to AC Nielsen.

Graded: Students can choose to explore course videos, discussions, and ungraded assignments for free, but they won’t be able to submit graded assignments, earn a certificate, or complete a specialization without paying a $79 fee.

Description: Everyone has heard of the Four P’s of Marketing: Product, Price, Place and Promotion. But what do they really mean? And what tested techniques and strategies can you apply to give you an edge over your competitors. In this course, students will take a deep dive into the psychological foundations of branding and differentiation; pricing models that motivate action (and repeat business), and communication and distribution channels that help marketers reach the most receptive and lucrative customer bases.

Review: No reviews.

Additional Background: This course is part of IE Business Schools’ “Marketing Strategy” specialization, a five course series that also covers conducting market research and developing a marketing plan. To learn more about this specialization and register for it, click here.