Wharton | Ms. Project Mananger
GMAT 770, GPA 3.86
NYU Stern | Mr. Washed-Up Athlete
GRE 325, GPA 3.4
MIT Sloan | Mr. NFL Team Analyst
GMAT 720, GPA 3.8
London Business School | Mr. Consulting To IB
GMAT 700, GPA 2.4
Kellogg | Mr. Big Beer
GMAT Waived, GPA 4.0
Harvard | Ms. Indian Quant
GMAT 750, GPA 7.54/10
Darden | Mr. Corporate Dev
GMAT Waived, GPA 3.8
Duke Fuqua | Mr. CPA To Finance
GMAT 700, GPA 3.5
Wharton | Mr. Big 4
GMAT 770, GPA 8/10
Wharton | Ms. General Motors
GRE 330, GPA 3.2
Stanford GSB | Mr. Venture Lawyer
GRE 330, GPA 3.4
Stanford GSB | Ms. Digital Health
GMAT 720, GPA 3.48
Yale | Mr. Philanthropy Chair
GMAT Awaiting Scores (expect 700-720), GPA 3.3
Stanford GSB | Mr. MBA Class of 2023
GMAT 725, GPA 3.5
Foster School of Business | Mr. Construction Engineer
GMAT 710, GPA 2.77
Ross | Mr. Stockbroker
GMAT 700, GPA 3.1
Harvard | Mr. Harvard Hopeful
GMAT 740, GPA 3.8
Stanford GSB | Mr. LGBTQ
GMAT 740, GPA 3.58
Kellogg | Mr. Risky Business
GMAT 780, GPA 3.5
Kellogg | Mr. CPA To MBA
GMAT Waived, GPA 3.2
UCLA Anderson | Mr. Southern California
GMAT 710, GPA 3.58
Harvard | Ms. World Explorer
GMAT 710 (aiming for 750), GPA 4.33/5
Ross | Mr. Brazilian Sales Guy
GRE 326, GPA 77/100 (USA Avg. 3.0)
Kellogg | Ms. MBA For Social Impact
GMAT 720, GPA 3.9
Berkeley Haas | Mx. CPG Marketer
GMAT 750, GPA 3.95
Kellogg | Mr. White Finance
GMAT Not Taken, GPA 3.97
Stanford GSB | Ms. Russland Native
GMAT 700, GPA 3.5

Best Free MOOCs In Business In March

An Introduction to Consumer Neuroscience and Neuromarketing

School: Copenhagen Business School

Platform: Coursera

Registration Link: REGISTER HERE

Start Date: March 19, 2018 (6 Weeks)

Workload: 4-6 Hours Per Week

Instructor: Thomas Zoëga Ramsøy

Credentials:  Zoëga Ramsøy, who holds a Ph.D. in Neurbiology, heads the Center for Decision Neuroscience at Copenhagen Business School’s Department of Marketing (where he also serves as an assistant professor). Ranked among the top researchers and practitioners in consumer neuroscience, he studies consumer decision-making ranging from eye tracking to compulsive buying.

Graded: Students will earn a certificate for completing the course. There is a $49 fee for a certificate.

Description: This is an introductory course that draws on fields like biology, psychology, and marketing. Over six weeks, students will examine the “basic concepts of the human brain, the elements of the consumer mind…and how its insights can be applied in commercial and societal understandings of consumer behaviour.” After completing the course, students will understand what drives decisions – and the role played by emotions, memory, and learning. In addition, they will be able to answer these key questions: “How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports?”

Review: “Comprehensive introduction to some key areas of this field. Very good support material. Interesting, stretching assignment. In first iteration staff put an enormous effort in by re-grading all submissions after plagiarism reports.” For additional reviews, click here.

Additional Note: Although this is an introductory course, Zoëga Ramsøy recommends a series of books including Introduction to Neuromarketing & Consumer NeuroscienceNeuromarketing for Dummies, and Selected Readings in Consumer Neuroscience & Neuromarketing (2nd Edition).