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Ms. Entertainment Strategist

About Me:

I am an experienced entertainment marketing professional who in addition to getting promoted three times in three years, currently leads and manages the digital and experiential production department. Additionally, I co-founded an artist management company in 2015 where we have a proven track record of success in the music industry. Due to some trauma and mental health challenges in college, I did not live up to my undergraduate potential in terms of GPA which I am aware of – I am hoping my post-grad accomplishments as well as a solid GMAT will compensate for that.


Undergrad School: Pennsylvania State University

Undergrad Major: Communications

GPA: 2.92

GMAT: Have not taken

Age: 27,  Ethnicity: White

Extracurriculars: Founded a Women in Music group with over 50 members, volunteer monthly at Planned Parenthood to escort women to and from their appointments who feel unsafe, volunteer with the National Suicide Prevention Hotline, took a creative writing class at NYU SPS and received a certification

Work History:

Title: Director of Production

Industry: Marketing

Company: Boutique Firm

Length of Employment: 3 yrs

Title: Chief Operating Officer

Industry: Marketing

Company: Start-Up

Length of Employment: 5 yrs

Big Life Wins:

1) Launched Fan Club apps for Billboard chart topping acts that coordinate ticket presales/drive sales, and manage their fan data (over 200K downloads) 2) Created immersive fan experiences for touring musicians in 5 continents with over 100K visitors 3) For artists I manage I have generated a Netflix sync deal and two digital distribution deals

Post MBA Goal:

Although I’ve learned an invaluable amount through working at an agency and owning my own, I would like to learn hard skills and challenge myself to grow professionally in a collaborative environment. Post-MBA I would like to create an impact as a woman in entertainment by working in strategy at a major media company or at a entertainment VC firm


Target School: NYU Stern

Status: Open

Considering: Columbia, UCLA Anderson, Chicago Booth


The Experts Rate The Odds At: 25%

  • MBA Prep School | Odds Assessment: 25%

    Hi Ms. Entertainment Strategist, Kristen from MBA Prep School here. I’m sorry to hear about the challenges you dealt with as an undergrad and how that impacted your performance. I do think your path thus far shows resilience and drive, and your professional successes can help make up some ground. A strong GMAT will help, too; another option is to take some courses through online accredited programs to prove your capabilities (especially in quant classes if you did not take any in undergrad or if your performance was weak). Usually Admissions Committees are looking for no less than a 3.0, but you are close and they might be willing to wiggle a bit if they see lots of other strengths. I like your progress …

    1 month ago Read the full review

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The Community Currently Rates The Odds At: 20%

  • 15% | 1 month ago

    Hard to assess odds without a GMAT. But you are right. Even though it sounds like your undergraduate grades are not a true indication of your academic ability, you need to get a really solid GMAT score.
  • 25% | 1 month ago

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