Kellogg | Ms. Kellogg Bound Ideator
GMAT 710, GPA 2.4
Duke Fuqua | Mr. Digital Marketing Analyst
GMAT 710, GPA 3.27
Kellogg | Mr. Hope-I-Get-In
GMAT 720, GPA 3.62
Foster School of Business | Mr. Tesla Gigafactory
GMAT 720, GPA 3.0
Stanford GSB | Ms. Business, Tech & Education
GRE 332, GPA 3.5
Harvard | Mr. MBB Consultant
GMAT 730, GPA 3.9
SDA Bocconi | Mr. Hotel International
GMAT 570, GPA 2.8
Berkeley Haas | Mr. Career Coach
GRE 292, GPA 3.468
Wharton | Mr. Corporate Monster
GMAT 750, GPA 9.12/10.0
Darden | Mr. Deloitte Dreamer
GMAT 700, GPA 3.13
Columbia | Ms. Cybersecurity
GRE 322, GPA 3.7
Tuck | Mr. Federal Civilian
GMAT 780, GPA 3.4
Harvard | Ms. Lucky Charm
GMAT 690, GPA 3.2
Tuck | Ms. Green Biz
GRE 326, GPA 3.15
Cambridge Judge | Mr. Nuclear Manager
GMAT 700, GPA 2.4
London Business School | Ms. Aussie Consultant
GMAT 730, GPA 3.5
Stanford GSB | Mr. Young Entrepreneur
GMAT 730, GPA 3.4
Stanford GSB | Ms. Retail Innovator
GMAT 750, GPA 3.84
Harvard | Mr. Double Whammy
GMAT 730, GPA 3.3
Kellogg | Mr. Geography Techie
GMAT 740, GPA 3.9
INSEAD | Mr. Media Startup
GMAT 710, GPA 3.65
Cornell Johnson | Mr. Emporio Armani
GMAT 780, GPA 3.03
Wharton | Ms. Female Engineer
GRE 323, GPA 3.5
Darden | Ms. Teaching-To-Tech
GRE 326, GPA 3.47
Stanford GSB | Mr. Financial Controller
GRE Yet to Take, Target is ~330, GPA 2.5
Kellogg | Mr. 770 Dreamer
GMAT 770, GPA 8.77/10
Ross | Ms. Middle Aged MBA-er
GRE 323, GPA 3.6

25 Essential Business MOOCs For June

Advanced Competitive Strategy

School: Ludwig-Maximilians-Universität München (LMU)

Platform: Coursera

Link: Advanced Competitive Strategy

Start Date: June 30, 2014 (7 Weeks)

Workload: 2-4 Hours Per Week

Instructor: Tobias Kretschmer

Credentials: Kretschmer teaches in the areas of strategy, technology, and operations at LMU, where he specializes in high tech industries. A Ph.D. in Economics, Kretschmer has previously taught at the London School of Commerce (LSC) and HEC Paris.

Graded:Students will receive a signed Certificate of Completion for finishing the course.

Description: Drawing heavily from game theory, Advanced Competitive Strategy offers seven new modules grounded in real world examples. In this course, students will learn how to use social media to build buzz; properly manage the breadth and structure of their product portfolio; establish partnerships to enhance the value offered to customers; integrate various pricing strategies to reinforce customer loyalty; and identify potential merger and acquisition targets to build a company’s customer base and portfolio. As before, the course will be taught through 8-12 minute video lectures, with students evaluated through quizzes, optional case study assignments, and a required final exam.

Review: None.

Additional Note: This is the second part of Kretschmer’s Competitive Strategy course. The first part was held in April. To read reviews about his first course, click here. Please note that taking the first course is not a prerequisite for enrolling in Advanced Competitive Strategy.