Corporate Social Responsibility
School: VIA University College (Denmark)
Registration Link: Corporate Social Responsibility
Start Date: November 2, 2015 (6 Weeks Long)
Workload: 5-6 Hours Per Week
Instructors: Trine M. Nielsen, Michael Breum Ramsgaard, Peter Jespersen, Kim Lilholt Ruggaard
Credentials: Nielsen and Breum Ramsgaard are senior lecturers at VIA University College, while Jespersen and Lilholt Ruggaard are associate professors at the school.
Graded: Not specified
Description: Years ago, companies built their brands and satisfied their customers through quality products, fast-and-friendly service, and reasonable prices. These days, the market is looking for companies to take the lead on developing and supporting initiatives that benefit society as a whole. These may include donating a percentage of sales to a cause, establishing practices that reduce an organization’s carbon footprint, or using labor that’s paid and treated fairly. In this course, students will learn how to create value by developing models that integrate social responsibility. Students will examine the concept of sustainability, along with how to identify win-win opportunities that enable companies to do good and do well at the same time. The course is taught through readings, videos, activities, and case study discussions.
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